Bike

Creative Agencies

Fashion

Lifestyle

Outdoor

Skate

Snow

Streetwear

Surf

Photography

Family

Outdoor activities

Film / video

Motivated & skilled Art Director with the experience & ability to promote & strategically market a brand; able to see a project/campaign through from initial concept to hands-on execution & completion; managed, mentored, & lead design teams with both their individual goals & company growth in mind.

• Responsible for translating brand strategy into the development and execution of powerful, world-class
marketing / sales materials that drove high-impact product stories and provided brand consistency
across all channels and mediums (print, web media, social media, and retail).
• Collaborated with Creative Director in full design life cycle to develop
seasonal collections and collaborative products.
• Established the creative and art direction, strategy, and maintenance of a unified look and feel for both
the B2B and B2C sides of the brand.
• Concepted, planned, directed and executed seasonal campaigns including photo shoots and product
styling for all marketing materials and channels.
• Photographed all products to include in sales/marketing materials, seasonal campaigns, web, product,
and community initiatives.
• Collaborated with the Creative Director and sales/marketing team on strategic initiatives, targeting
business objectives while ensuring brand consistency and timeline requ

Art Director

• Concepted, designed and executed projects from concept to completion including full service websites,
brand identity, print collateral, brochures, presentations and stationary for corporate to luxury product
and lifestyle services.
• Conceptualized, executed, designed and produced finished artwork for all deliverables.
• Maintained printer relations and executed press checks to ensure high level, cost effective print
collateral.

Art Director / Designer:

• Established the creative and art direction, strategy, and maintenance of a unified look and feel for global
apparel, footwear and sockwear brands i.e Happy Socks, Spring Court USA, Alife & Schmoove.
• Responsible for translating brand strategy into the development and execution of powerful, world-class
marketing / sales materials that drove high-impact product stories and provided global consistency for
all brands across all channels and mediums (print, web media, and retail).
• Concepted, planned, directed and executed seasonal campaigns including photo shoots and product
styling for all marketing materials and channels.
• Lead, managed and executed various projects from start to finish including multiple ads, print collateral,
web media, and retail graphics for all categories with overlapping deadlines and calendars.
• Collaborated with the Creative Director, Sales Director and all applicable teams on strategic initiatives,
targeting business objectives while ensuring consistency o

• Conceived, implemented and maintained visual and functional aspects of organization’s main website
and sub-sites.
• Designed promotional and event collateral
• Assisted in film production workshops and provided tech support for post-production services
• Documented and edited digital media of events
• Compiled and edited various video and production projects to generate marketing reels and trailers

Graphic Designer / Webmaster

Find out detailed information about Alex Cordero,  in Los Angeles, CA

Alex Cordero: in Los Angeles, CA

Alex Cordero

Etiquette Clothiers

Buro + Creative / ICCOMM LLC

HOUSE OF BRANDS / BRANDS UNITED Inc

Visual Communications

California State University Fullerton