Brand Manager Executive specialized in Marketing and Business Development with proven industry experience and demonstrated market success. Recognized for celebrity entertainment, brand/marketing management, and global licensing/trademarks.
-Over 10 years of experience integrating multiple industries and their disciplines: brand management, retail operations, VIP event-productions, marketing and communications planning with an emphasis on product development through sales of category licensing
-Comprehensive work with start-up businesses, from inception to initial product launch to final liquidity event
-Adept in product concept development, equity definition, brand strategy/positioning, brand licensed sales and Chief- level negotiations
-Extensive advertising, PR, and promotions experience involving TV, print, radio, special events, and various agencies to communicate newly developed brand extensions for established licensed trademarks and iconic I.P.’s