Bike

Dive

Creative Agencies

Fashion

Fishing

Lifestyle

Moto & Powersports

Outdoor

Skate

Snow

Streetwear

Surf

Swim

Tech

Triathlon

Wake

Yoga

Health & Fitness

Creativity

Design thinking

Director of Ecommerce and Digital Marketing

I'm a design thinker who gets passionate about great products and marketing. I love outdoor gear and have even created 2 of my own products from scratch. I mix great creativity with a super high IQ, and I'm here to help you crush it!

Construction equipment distributor and remanufacturer with Fortune 500 customers such as Netflix, Fluor, and Kiewit.
-  Created a systematic approach to pricing, SEO optimized listings, and photography.
-  Increased email opens by 25% and CTR by 90%.
-  Improved home page load time by 65%.

Digital product and marketing strategy, including web, mobile app, and IoT. Owned budget of $1M. Reported to CMO.
• Saved $400K+ through software selection and customer data management.
• Internal lead for team that increased site speed by 50%.
• Led redesign of sales tool for call center reps to increase bundle rate
• 1 of 4 of companies worldwide to participate in exclusive Google Program.

Director of Product

Click to edit position descriptionSVP is Singer, Viking, and Pfaff sewing machines. In the process of digitally revamping the entire company:
• Select and Implement CRM, CMS, eCommerce, and Marketing Automation Software
• Redesign and Relaunch 3 Websites

Global Digital Platform Manager

Agency for Bosch, Google, and Virgin. Helped them launch into the Virtual Reality space with RealEscape.co
• Profiled and Segmented Customers
• Created a Go-to-Market Strategy
• Redesigned Websites

Product Marketing Manager

Tools for metal fabricators to build everything from roll cages to sidewalk railings.
• Created Content with Engineering, Manufacturing, and Sales
• Designed Ad Campaigns and Landing Pages
• Analyzed FB, Google, and eCommerce Data
• Redesigned eCommerce Website

Marketing Strategist

Worked on a subliminal advertising short for the 4Runner. Designed an adjustable surfboard fins system, shot parts of the footage, and appeared in film. Recruited Firewire to provide product for the film.

Designer

Designed, sourced, and patented our Insole+Strap orthotic system for plantar fasciitis and launched in medical offices, specialty retailers, and online.
• Created Business Plan & GTM Strategy
• Pitched Angels & VCs for Funding, Raised $150K
• Managed 7 Freelancers, 1 Agency, 1 Media Company
• Experience with Wix, Squarespace, Shopify

Co-Founder + CEO

Executed inaugural 2-day leadership event with a team of 7 people. Conference had 400+ attendees and 14 speakers including Tony Blair & Marcus Buckingham.

• Created Best Practices Report Post Conference
• Setup CRM + Mailchimp
• Designed Print Templates

Director of Sales

Received 40 hours of seminar-based training and led team of 5 through four consulting projects.
• Go-to-Market Strategy for Women’s Art
• Ad-Revenue Plan for Nonprofit News Website
• Marketing/Fundraising Strategy for Environmental Org
• Designed Publisher Docs & Powerpoints

Production Manager

Find out detailed information about Gregor Ruthven, Director of Ecommerce and Digital Marketing in Simpsonville, SC

Gregor Ruthven: Director of Ecommerce and Digital Marketing in Simpsonville, SC

Gregor Ruthven

General Equipment & Supply

Trugreen Lawn Care

Singer Sewing

Northbound Films

Pro-Tools

Microsoft and Toyota

PF Solution

World LEADERS Group

Social Innovation Program

Draper University

University of North Carolina at Chapel Hill