Lifestyle

Outdoor

Surf

Product Marketing Specialist

Marketing professional with over  three years of experience in brand  management, market research,  social media strategy and digital  marketing execution.  Exceptionally skilled in  copywriting and editing, creating  original content and building  relationships.

•	Manage international product marketing campaigns for numerous product lines. Responsibilities include copywriting and editing digital and print content, overseeing ad design and product representation at events and tradeshows, and coordinating the annual editorial/media calendar for each product line
•	Create mass email and direct mail campaigns, update corporate website and social media platforms, and lead webinars and client education/industry thought leadership program
•	Generate, nurture and score leads through automated, multi-channel marketing programs, provide bi-weekly reports to sales and marketing, optimize CRM database and track marketing ROI

• Researched and wrote content for agency blog on relevant trends in digital marketing and youth, action-oriented brands
• Managed agency's social media platforms (Twitter, Facebook, LinkedIn, Google+, Instagram and Pinterest) by providing and promoting content and reporting weekly audience engagement
• Executed social media strategy by carrying out content calendar and providing best practices to team to optimize digital presence

Social Media Manager

•	Explored U.S. market opportunities for international start-up companies in a variety of industries
•	Assessed industry data, trends, competitors and legal regulations
•	Prepared written reports and PowerPoint presentations for clients detailing action plan to expand company in the U.S.

Market Researcher

•	Developed educational brochures and e- tutorials for employees and clients highlighting new features and best practices for CLM utilization
•	Examined historical department data, prepared finding in internal and external documents and PowerPoint presentations
•	Evaluated internal processes for data management and implemented new departmental procedures to maximize efficiency

Client Support Intern

•	Created marketing, branding and promotional materials 
•	Lead outreach and community events, engaged in direct client contact 
•	Conducted industry research, analyzed company data and assisted with e-promotion campaigns

Marketing Assistant

Find out detailed information about Kristen Williams, Product Marketing Specialist in Encinitas, CA

Kristen Williams: Product Marketing Specialist in Encinitas, CA

Kristen Williams

Sunquest Information Systems

Immersive Youth Marketing

TechBA

Sunquest Information Systems

NextCare Urgent Care

University of Arizona