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COO/CFO


Currently under the administrative direction of the Chief Executive Officer (CEO), I serve as the second highest-level senior manager within the organization. In my role I have complete oversight of multiple entities and their respective departments. Responsible for managing the company’s day-to-day operations and finances. Currently overseeing the planning and direction of operation's and facilities, and formulating long-range goals and plans for expansion. Instrumental in developing and establishing operating policies consistent with overall objectives and ensures their adequate execution. As the COO I manage, direct, plan and coordinate the functions and activities of assigned areas; oversee and administer assigned client needs and customer requirements. Establish processes and services; assists the CEO and other corporate administrators in the development, formulation and implementation of strategic plans and serves as part of the organizations senior management team. I direct operations to achieve budgeted results and other financial criteria and to preserve the capital funds invested in the companies. As the COO I have acted for the Chief Executive Officer in his absence; provided direct input regarding the organizational structure of the entities; provides expert professional assistance to executives; and performs other related duties as assigned.

CORE COMPETENCIES:

Raising capital- Raised Capital for new apparel line over 10 million to launch the branch to tremendous success.
Manufacturing- extensive experience with raw materials, negotiations with oversee vendors and manufactures. Traveled to factories in India, China and Mexico to assure vendor compliance.
Operations- Extensive Operations experience – Management, HR, Staffing, Marketing/Purchasing, Finance, Audit, Insurance and Risk
E-Commerce- knowledgeable in executing and launching e -commerce sites with amazon/Walmart and other large retailers. ERP implementation and role experience in sporting goods.
Strategic partnerships and sales- Ability to conduct an perform annual strategic planning meeting to hold everyone accountable for progress of the company goals and mission.
Analytical Thinking – Personally and instilling in the team the ability to systematically gather reliable facts and utilize them in making sound business recommendations. Optimizes the revenue cycle by being results driven; aligning and allocating time and energy on key drivers. Understands key metrics, revenue drivers, and ROI expense analytics. Strong research and auditing skills. Can analyze financial information and determine impact on the business. Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
Manages Performance – Drives the overall performance of the business, even of those who are not direct reports. Uses information and analysis of data to make recommendations and then drives performance to goals. Establishes realistic, challenging goals for the team and manages performance to those goals. Hold people accountable. Sets realistic monthly, quarterly, and annual objectives. Measures and communicates monthly results. Prioritizes work and time/schedule to achieve business objectives. Plans ahead (6-12months) to anticipate and overcome potential obstacles to success.
Fosters Teamwork – Through the clear communication of goals, and information related to performance fosters team work across departments to meet strategic initiatives. Involves functional groups in planning and budgeting processes. Listens to concerns, ideas and suggestions of cross-functional team members to achieve optimum results. Recognizes and celebrates success.
Decisiveness – Gather information and is comfortable makes recommendations or implementing change. Drives group agreement, but will make decisions when the group is deadlocked. Reviews data quickly to make decisions.
Persuasive Communication – Excellent written and verbal communication skills. Capable of taking complex financial information and communicating to all levels of the company. Skilled at making presentations. Capable of driving change based on financial analysis and ability to communicate the need to do so. Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, employees, and the general public.
Big Box Experience-  Walmart- Amazon- Kmart- Sporting Good- Extensive Operational experience from A-Z of fulfillment

Attached you can find my resume for consideration. I look forward to your response.

Thank you
Anoush Kervanian


Since 2013, I have accelerated business as COO with BTYF Brands, Graces Lifestyle Management, and Graces Limousine Service. With administrative oversight of 3 business entities and 50 team members, I partner with the CEO to maximize daily operations, financial management, and strategic planning. In this capacity, I develop business expansion initiatives, earning distinction for establishing standard procedures and policies to maximize revenue. 

Additionally, in this fast-paced setting, I work to spearhead leadership of all financial functions on various key performance indicators, such as labor hours, cycle, production costs, research and development, $25M budget management, and reporting to achieve goals. Moreover, I find success with marketing and sales and support cost controls, training programs, client service, and employee relations to ensure productivity and excellence. My aim is to grow quality control and process improvement plans to boost efficiencies and increase adherence to policies and procedures. 

Core Accomplishments:
  *Boosted revenue by negotiating new contract deals, generating $1.3M in annual sales growth. 
 * Earned recognition for winning 23% margin capture by effectively negotiating with vendors. 
  *Maximize outcomes in financial reporting, reviewing financial statements to use data to make     informed decisions; lead budget and inventory planning as well as daily accounting practices. 
  *Improve cross-functional team collaborations for production, sales, marketing, distribution while supporting human resources, finance, account management, and company-wide communications. 
 * Achieve budget results to preserve invested capital funds, consulting with executives. 
  *Accomplish success guiding manufacturing processes as well as technology integration to boost performance; review operating reports to solve problems and prevent delays. 

Find out detailed information about anoush kervanian, COO/CFO in La Crescenta, CA

anoush kervanian: COO/CFO in La Crescenta, CA

anoush kervanian

BTYF Brands Inc