Rob Arseneau


I am a web-savvy e-commerce manager, merchandising and marketing professional with over twenty years of expertise in crafting compelling customer experiences. By analyzing consumer behavior and developing aggressive marketing plans that drive conversion, I consistently increase sales and profits within competitive markets. I have a strong background in analyzing and leveraging data to build a differentiated product presentation on-line and in print. My experience includes assortment planning, merchandise and vendor selection, P&L management, brand building, and promotional planning. Strengths I bring to any new employer include being flexible, resourceful and adaptable, and the ability to work collaboratively with peers, vendors and management. I've relocated to Portland to pursue new opportunities, whether that be in e-commerce or in other fields I am passionate about such as craft beer and helping animals to live healthy, happy lives. I am excited for the possibilities that lay ahead, let my experience help you! Specialties: E-Commerce, assortment planning, product merchandising and marketing, brand marketing, new business development, financial modeling, team management, cross functional communications, category and marketing analysis, and customer engagement.