Jayson Wickenkamp

Jayson Wickenkamp

Global Category Director

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Summary

I am currently working with Fox Head, a globally recognized gear and apparel brand in the motorcycle, bike, and lifestyle industries. We are developing a strategic platform to continue our brand's dominance in performance gear/apparel and further excite our customers with innovative products that change the way they identify with their gear. In late 2014 Fox was acquired by Altamont Capital, thereby launching a new direction for the company that requires some exciting strategic planning and implementation. I have previously worked in executive leadership positions in sales, marketing, and brand management. My expertise has typically been focused on strategically maximizing brand awareness and communication while continually listening to the market to develop innovative industry-leading products.

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