Lifestyle

Skate

Denim Specialist

EDUCATIONAL/ WORK SKILLS 
•Promotional Planning; Marketing
•Brand Management Strategies
•Applied Buying and Selling Techniques
•Exceptional business acumen
•Visual Merchandising- over 5 years of experience. 1 year online merchandising and 4 years in-store merchandising.
•Business Management
•Entrepreneurship
•Trend Forecasting; Textile Knowledge
•Merchandise Buying and Allocation Techniques- 3 years experience
•Computer Proficient in Retail Pro, PeopleSoft, Microsoft Word, PowerPoint, & Excel
•Merchandise Presentation
•Clearly anticipates, defines, and resolves conflict
•Thrives in fast-paced and complex settings 
•SEO; advertising

•Oversee denim division of store location including: achieving goals, communicating with denim vendors & buyers, planning denim events & host seminars with denim vendors to build business & relationships, roll out product knowledge to staff, maintain visual aesthetic of denim division, & create monthly recaps sent out to vendors & buyers.
•Establish and maintain customer relationships, ability to interact before and after a sale to maximize selling opportunities with clients and build relationships.
•Drive personal sales in addition to department sales. Develop strategic plans to meet/exceed objectives.
•Commission selling position, focus on building sales volume, motivated and results driven with superior selling skills. Use opportunities to cross sell throughout the store in different departments. Use iPhone technology to drive results.

•Manage customer relationships, Sales, Customer Service including processing online returns, allocations of returned merchandise, trim requests, answering calls, chats, and email inquiries. 
•Website maintenance, Adding product/inventory to site, Swapping images, Pushing orders, Create product descriptions, Merchandising the website with upsells and cross sells and keeping the site visually appealing and fresh for the consumer.
•Visual Merchandiser of website
•Able to increase e-commerce net sales by over 60% while I have been in the position
•Buyer of Merchandise, Track sales, product performance, traffic performance, etc. Provide analytical reports on website performance weekly and monthly.
•Work closely with PR/Marketing department, Graphics Designers, and outside advertising agency.
•Create campaigns and promotions to drive traffic. Designs e-blasts/newsletters and assist in the design of Google ads.
•Work closely with Six Spoke Media with SEO, creating marketing plans to suite bra

eCommerce Coordinator

•Work with KPI’s to drive performance of business
•Customer communication on sales floor; engage with customers to create sales
•Suggestive Selling; Product Knowledge; Trend Research
•Visual Merchandising- floor set monthly following planogram 
•Lead/Motivate associates by finding opportunities to coach in the moment
•Leader in Clienteling Efforts; Trains staff on and maintain clientele goals and standards within the business.
•Maintain the visual and operations of the store; train others to maintain this as well
•Manage store operating procedures to minimize loss prevention issues
•Meet/exceed personal & store sales goals
•Ensures business meets or exceeds corporate sales goals. 
•Maintains presence through effective leadership ensuring staff coverage in all areas. 
•Trains and motivate all associates in sales, customer service and product knowledge. 
•Manages business operating procedures including inventory and cash controls. 
•Plans and adjusts daily agendas to meet business goals.

Floor Supervisor

•Visual merchandising; Assistant buyer of merchandise (trend forecasting, M.D.’S /M.U.’S)
•Inventory Stock Control
•Established strong clientele base
•Sales(key holding position)- commission & bonus based 
•Trunk Show- Sales Rep

Assistant Buyer; Sales Consultant; Visual Merchandiser

I styled and dressed the models for MoFash 2008. This was a fashion show Eliza Magazine put on. I had to direct the models and make sure they got through hair, makeup, and dressing on schedule; in addition to getting them out on the runway in a timely manner. I also had to set up/take down the event, put together swag bags for fashion show guests, steam garments in preparation for show, and more. This was a temporary; unpaid position that was done for the experience of working a fashion show from start to finish.

Fashion Show Dresser/Stylist

Find out detailed information about Ally Rodriguez, Denim Specialist in Los Angeles, CA

Ally Rodriguez: Denim Specialist in Los Angeles, CA

Ally Rodriguez

Neiman Marcus

Big Star USA

Juicy Couture

Premier Kids & Premier Men

Eliza Magazine

Art Institute of California- North Hollywood

Fashion Institute of Design & Merchandising