Bachelor of Business Administration (B.B.A.)

Lifestyle

Outdoor

Snow

Social media

Marketing

Sports

Product management

Merchandising

Sports Marketing Coordinator

•	Planning, coordinating and producing marketing activations for multiple accounts, which includes Nike Basketball, Nike Football, Nike Athletic Training, Nike Fuel and Beats By Dre
•	Creating PowerPoint presentations/decks for current clients outlining potential strategies to drive and improve sales, marketing initiatives, brand awareness and social media presence.
•	Creating marketing and social media reports for clients to illustrate their social media presence, while also implementing strategies to help generate a stronger social media existence within the community
•	Generating copy, photography and overall digital content for all six of Nike Basketball’s Summer League Social Media Accounts.
•	Maintaining consistent dialogue and coordinating operational duties between six different Nike Basketball Streetball Summer League and League Directors within New York City 
•	Contracting photographers, videographers, brand ambassadors and vendors for marketing activations


•	Assisted Wholesale Manager by managing market appointments and organizing the retail showroom 
•	Created and implemented advertising campaigns to promote seasonal sale events
•	Tracked company expenses by compiling receipts and payable notes in a central spreadsheet


Assistant to Wholesale Manager

•	Conducted market research for the sales and marketing team to create promotional materials
•	Drafted potential marketing plan for future advertising and marketing strategies for Director of Marketing
•	Prepared presentations for the market appointments and marketing campaigns for vendors/wholesalers
•	Coordinated marketing and public relations events to create enhance brand awareness 
•	Analyzed sales reports to understand sales trend and product performance


Customer Service

Marketing/PR Intern

Classroom Instructor/ Office Assistant

Find out detailed information about Peter Zhao, Sports Marketing Coordinator in NY, NY

Peter Zhao: Sports Marketing Coordinator in NY, NY

Peter Zhao

Game Seven Marketing

United Nude

Diesel

Diesel

Immigrant Social Services

City University of New York-Baruch College

New York University