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Regional Sales & Marketing Manager

Kelsey is a travel logistics specialist with a emphasis in wine tourism. She builds custom, luxury tour itineraries for a variety of private and corporate events for Evergreen Escapes. Leading groups 1-30 people around Oregon, she works to bring the food and wine scene to life on the palate and to help guests make connections between the land, history, environment and flavors. Kelsey also works to bridge those connections through digital media and online marketing. 

With a passion for building sustainable and social communities for brands, she specializes in content curation, copywriting, strategy development and integration, ad management, blogging and digital media. At Sparkloft Media, a social media marketing firm in Portland, Oregon, Kelsey managed brand communities on Facebook, Twitter, Pinterest and Wordpress (1,000 – 100,000+ audiences) and implemented creative strategy to reach, engage and inspire. With a passion for travel and tourism, the majority of Kelsey’s cliental and accounts focus on this vertical. 

Previously Kelsey was the tourism and public relations coordinator at Travel Lane County, an active convention and visitors’ bureau in Eugene, Oregon. Connecting visitors with the area’s top destinations and events, Kelsey managed the event calendar and photo database, responded and assisted with media requests and worked to inspire travel throughout the area.

Lover of wine and waterfalls, Kelsey also writes two personal blogs, Oregon Winette and the Evergreen Hiker and freelance writes for several print and online publications including Take Root Magazine and Northwest Wine Anthem.  

Kelsey has lived abroad twice and loves to travel, explore ancient ruins and learn about new cultures. 

Specialties: Tour guiding, Oregon wine, Social Media, Digital Marketing, Public Relations, Community Building, Travel Writing, Wine, Event Promotion and Support, Visitor Services, Blogging and Magazine Design.

- Craft custom, luxury tours for private and corporate groups
- Manage business and tour relationships
- Lead groups (1-30 people) on tours around Oregon with emphasis on the Willamette Valley and Columbia River Gorge
-Assist with Evergreen Escapes' online brand strategy for Twitter, Facebook, Instagram & Pinterest
-Write web copy, blog posts, and marketing materials

- Develop social media marketing strategies for domestic and international tourism accounts
- Curate and write content for various brand's social media platforms
- Optimize and manage Facebook ads 
- Execute social media campaigns from design to development

Social Media Strategist

- Assist travelers with trip recommendation, itineraries, and lodging
- Manage event calendar and media data using CRM
- Monitor social media account
Organize and track print and online media exposure
- Assist with design and development for group tour and trade itineraries
- Assist PR Manager with media requests, media outreach, and regional newsletters
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Tourism and Public Relations Coordinator

- Supervise campus and professional events (5-300 people) 
- Manage event monitors and instruct event crews
- Operate audio/visual equipment
- Setup and take down large events include tech, cables, and promotional materials

Event Staff

- Developed a marketing and public relations plan for gourmet restaurants in Constantia Valley
- Edited marketing materials, brochures, and general work documents
- Managed Google Analytics and assisted with social media promotions

Marketing and Communications Intern

Find out detailed information about Kelsey Ivey, Regional Sales & Marketing Manager in Portland, OR

Kelsey Ivey: Regional Sales & Marketing Manager in Portland, OR

Kelsey Ivey

Evergreen Escapes

Sparkloft Media a Division of GoSeeTell Network, Inc.

Travel Lane County

University of Oregon Event Services

Constantia Uitsig Winery

CIMBA

University of Oregon