Creative Agencies

Partner | CD

• Providing creative leadership with 17+ years experience in branding & design
• International career in advertising agencies in Europe and in-house creative services departments in the US
• Expertise in creative strategy development in print, online, mobile design; developing solutions across media
• Excellent creative skills and exceptional strategic thinking
• Managing complete creative departments of Art Directors, Designers, and creative staff; recruiting, leading, mentoring, and developing the creative team
• Creative responsibility for the six publications of the 2nd largest media group of alt newsweekly magazines in the US [CL Media]
• Creative responsibility for complete advertising budgets in different industries and markets, >$3,500,000 annually
• Concept & design of integrated multi-channel campaigns / UX & websites / mobile applications / online promotions / print publications / catalogs / brochures / direct mail activities / logo & CI development / packaging design / POS displays / event & expo activities / PR-exercises 
• Overseeing the creative process, strategically interfacing with all internal departments
• Developing and maintaining excellent relationships with all cross-functional teams
• Directing and coordinating all vendors and services in the creative process [product & lifestyle photography, video production, freelance Designers, pre-press production, on-press checks]
• Complete expertise from concept over creative development to execution

[Group Design Partnership specialized in branding and identity]
•  Servicing client projects in print, online, mobile design in different industries and markets [wineries, wellness, finance, seo services]
•  Design and development of various initiatives, from website and mobile applications to complete branding projects
•  Responsible for concept, design, development, and implementation 
•  Managing client relationships and project development

[2nd largest media group of alt newsweekly magazines in the US with six publications]
•  Responsible for the strategic creative of the award-winning six publications of the group 
•  Managed the centralized Creative Services department of the media group with team of up to 30 Art Directors, Designers, and creative staff; leading, recruiting, developing, and mentoring the creative team
•  Responsible for design & production of the weekly publications of the group, servicing all creative needs of editorial / sales / marketing / promotions / events in print & online
•  Restructured Creative Services, enhanced existing workflows and processes, prepared and oversaw the successful expansion of the department while integrating all creative functions of the two additional publications [Chicago / DC] after the merger in 2007
•  Continuously interfaced with the Publishers, Editors, Sales and Marketing Directors in all markets
•  Creatively responsible for the 2010 rebranding of CL Atlanta, inclu

Creative Director

[Direct mail catalog/e-commerce company positioned in healthcare & wellness industry]
•  Responsible for the design & production of the monthly catalog ‘FootSmart’ [64-72 page catalogs with 35,000,000 copies printed annually and a budget of $3,500,000], while developing a redesign
•  In charge of the company’s Creative Department, managed and led the creative team
•  Coordinated and directed all services in the creative process [freelance designers, lifestyle & product photography, pre-press production, on-press checks] 
•  Oversaw and directed the creative for the company’s website expansion and online promotions 
•  Responsible for the creative in additional sales channels [e.g. Delta Air Lines SkyMall]

[International direct mail catalog company for European home decor, apparel, food specialties distributed in the US]
•  Responsible for the design & production of all Tyrol catalogs, from development and pre-press to on-press checks [64 page main catalog with > 1,000,000 copies each two-month cycle, mailed to different lists every 3-4 weeks]
•  Concept, copy & design for specialty catalogs [Holiday gourmet special / music catalog] and direct mail activities
•  Generated 20% sales increase with new concept & design of main music catalog [CDs, DVDs]

[Internationally operating company in the computer industry with a presence in the USA, Germany and Hong Kong]
•  Responsible for concept, copy & design of all advertising activities in the US and key-projects in Germany
•  Design of brochures, campaigns, promotional material, sales collateral for the American & European market
•  Concept & design of the company’s new B2B website and internet presence
•  Design of the company’s expo presence in Munich/Germany and California/USA
•  Contributed to generating > $1,000,000 monthly gross sales in the new US market

[Internationally operating company in the world of golf sport with international headquarters in Frankfurt, Germany]
•  Created the start-up company’s Corporate Identity for the US market
•  Responsible for concept, copy & design of all advertising materials for the US, budget > $300,000 
•  Developed the company’s promotional brochures, POS material, advertising aids, PR exercises 
•  Responsible for the production of the company’s promotional video
•  Concept & design of the company’s website and internet presence

[Full-service advertising agency with clients from different industries, including computer, pharmaceutical, health & beauty products]
•  Development and design of advertising campaigns, brochures, catalogs, sales collateral for different industries and markets
•  Developed international packaging design and accompanying POS material
•  Created image brochures, catalogs for the European market [France/England/Eastern Europe], e.g. for the German Federal Bureau for Telecommunication
•  Creative responsibility for complete advertising budgets > $500,000 annually

Art Director

[Full-service advertising agency with clients from the computer and technical industry]
•  Two-year apprenticeship program within agency and specialized advertising business school, continued after graduation as Account Executive with creative input
•  Worked directly with the agency’s biggest clients, responsibility for several expo activities/PR projects [e.g. Nissan Automobiles]

Account Executive

[Communications agency selling advertising space for the Lufthansa On-Board-Videos and Duty-Free-Magazines]
• Three-month training program within agency, dealing with the agency's clients and large-scale advertisers [Philip Morris, Chanél]

Training program

Find out detailed information about Markus Schneider, Partner | CD in Phoenix, AZ

Markus Schneider: Partner | CD in Phoenix, AZ

Markus Schneider

Z!P Creative Partners

CL Media · Atlanta, GA

Benchmark Brands · Atlanta, GA

Tyrol International · Atlanta, GA

Memphis Components · Los Angeles, CA

SonicEase · Atlanta, GA

Advertising Agency Haug Medien · Frankfurt, Germany

Advertising Agency TechnikWerbung · Wiesbaden, Germany

Communications Agency Commpra · Wiesbaden, Germany

Stauffenberg Business School