Christine Kane

Christine Kane

Brand Growth Strategist
Currently: China Brand Management at Consultant
Location: shanghai 31
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Summary

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Christine began her brand growth career more than 15 years ago accumulating a body of work encompassing product management and brand marketing expertise ranging from product innovation, brand positioning, project management and agency management to all forms of B2B and B2C brand communication. Utilizing solid strategic planning, she has successfully managed and led cross-functional organizational teams through a number of new product launches, line extensions and product reorganizations. Her effective roadmaps for full lifecycle product management have produced profitable, leading brands. Christine has worked at industry leading corporate, agency and NGO organizations winning 13 product and marketing innovation awards including taking top honors in two highly prestigious competitions – the worldwide Good Design Award and the international Galaxy Award. PRODUCT MANAGEMENT EXPERTISE: Strategy Planning, Product Design, Product Innovation, Project Management, Team Leadership, Product Manufacturing, Product Profitability, Research, Product Testing, Technical Documentation. BRAND MARKETING EXPERTISE: Creative Management, B2B Marketing, B2C Marketing, Product Positioning, Logo Development, Product Sampling, Product Photography, Product Merchandising, Public Relations, Marketing Manuals, Merchandising Campaigns, Advertising, Community Relations, Crisis Communications, Training Tools. CHRISTINEKANEAZ@LIVE.COM

Work Experience

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Interests & Groups

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INTERESTS
  • -New product launches; new division start-ups; entrepreneurial environments
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