Holly Telford


Career goal is to secure employment as a Sales Manager/Broker Manager specifically to hire, train and develop a sales team and/or secure an Account Manager position for an established company with a diverse product portfolio With over 20 years of Retail Sales Management, Headquarter Account Management, Merchandising and Marketing to food, drug, mass and club retailers throughout North America for the top global Consumer Packaged Goods Companies. Specialties: Consumer Packaged Goods Sales to major grocery retailers located in Southern California. Category Managment, Neilsen/IRI, SAP, Business Warehouse, and all Windows Explorer computer applications (MW, Excel, PPT, Outlook, Lotus Notes, Publisher). Strong public speaking, written content, tradeshow, product management, product marketing and retailer advertising, category managment, retail merchandising, and retail sales management. Retail Broker Manager - Managed retail broker. Developed and mentored retail sales representatives. Account Business Manager: Headquarter sales and marketing to food, drug, mass and club class of trade. Key Account Manager - Headquarter sales and marketing to Albertson, Fresh and Easy, Stater Bros, Unified Western Grocers, Bashas, Lucky Stores, American Stores (Lucky,Acme, Jewel) Walmart Team Leader for Southern California District Managers implementing regional sales and merchandising strategies. Categories managed: Household cleaners, bags/wraps, aircare, insecticides, oral care, laundry, body wash/soap, antacids, OTC, cough/cold, haircare, deodorant, baby, vitamin, sleep aids, nutritional, floral, and frozen foods,. I have a very diverse background that includes sales, marketing, management, education, medical supplies, theatre, TV, Film, and entrepreneurship.