Bike

Fashion

Lifestyle

Outdoor

Skate

Snow

Streetwear

Surf

Junior Publicist

Senior Marketing Coordinator

•	Pitch and build relationships with relevant fashion editors to secure both brand and product features on targeted publications. 

•	Draft press materials and brand marketing communications, including press releases, media pitches, media alerts and brand bios.  

•	Execute the seasonal blogger program by identifying key influencers, pairing their style with PacSun’s upcoming initiatives and then seeding out elevated product.

•	Help coordinate celebrity and influencer initiatives for PacSun; including in-store appearances (Kendall & Kylie Jenner, A$AP Ferg) and product collaborations (ex: Family Guy x Rook, Demi Lovato for Free The Children).

•	Handle PacSun's daily social media efforts through posting and community management on Facebook, Instagram, Twitter, YouTube, Pinterest, and more. 

• Monitor and participate in social conversations as the brand to increase engagement and follower sentiment. 

•	Work with key celebrities/influencers to assist in social media pushes to cross-promote collaboration launches. 

•	Assist with media buys on social media sites and relevant blogs/websites.

•	Ideate with larger marketing teams on all digital campaigns and provide unique social media ideas and tactics to implement in each marketing push. 

•	Constantly on top of pop culture and industry trends to keep the brand’s content, copy, and digital strategy relevant.

Social Media Coordinator

•	Produced weekly competitive recap of PacSun’s top 15 retail competitors, which consisted of field and digital analysis.

Brand Marketing Intern

•	Reported directly to firm’s CEO and provided general client assistance through media monitoring and editorial calendar maintenance.

•	Contributing writer on agency’s blog and social media channels.

Public Relations Intern

•	Worked with the Marketing Director to create press releases, media kits, and media pitches for various press pushes.

•	Returned to Seven Gables Real Estate for second consecutive summer marketing internship.

Marketing Intern

•	Helped agents create unique marketing plans across different channels and assisted with general office tasks as needed.

Find out detailed information about Alexa Grandolfo, Junior Publicist in Los Angeles, CA

Alexa Grandolfo: Junior Publicist in Los Angeles, CA

Alexa Grandolfo

Pacific Sunwear

Pacific Sunwear

Pacific Sunwear

Pacific Sunwear

The Caliber Group

MEDL Mobile

Seven Gables Real Estate

Seven Gables Real Estate

Mater Dei High School

Nanjing Normal University

University of Arizona