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Director of Marketing

•	Responsible for all facets of marketing and sales. Create full advertising campaigns for print and digital media. Assume overall responsibility for developing the annual marketing plan for the organization and for strategic market planning. 
•	Create, plan and distribute marketing materials. Plan and organize marketing and outreach events such as tradeshows, conventions and promotional in-store events. Manage all forms of social media marketing and advertising while growing Facebook followers to over 8,000 and Instagram Followers to over 3,500. 
•	Establish, develop and maintain e-cig retail product sales and business relationships with current customers and prospective customers in both retail as well as wholesale. 
•	Achieve maximum sales profitability, growth and account penetration.
•	Work closely with customers to find what they want, create solutions and ensure a smooth sales process.
•	Stay on top of the fast changing e-cig market and provide customers with the latest knowledge and products.


Plan and implement all facets of marketing and advertising. Create full advertising campaigns for print and digital media including email marketing. Assume overall responsibility for developing the annual marketing plan for the organization and for strategic market planning. Create, plan and distribute marketing materials. Work closely with vendors to produce promotional campaigns. Plan and organize marketing and outreach events such as tradeshows, conventions and promotional in-store events. Photograph and digitally edit all products and events. Manage all forms of social media marketing and advertising while growing Facebook followers to over 8,000 and Instagram Followers to over 3,500. Work closely with designers to create custom web sites, convention booths and large format print media.

Provided services for portrait photography in studio or on location, adjusting for surroundings and weather. Manipulated and enhanced scanned or digital images to create desired effects using specialized software including Adobe Photoshop and Lightroom.

Photographer

Plan, direct, and implement marketing communications activities for a family owned business. Responsible for communicating consistent messages across print and electronic media. Ensure that key, strategic messages are communicated effectively to target audiences. Manage all forms of social media marketing and advertising.
Promote/sell/secure orders from existing and prospective customers through a relationship-based approach.
Demonstrates products and services to existing/potential customers and assists them in selecting those best suited to their needs. 
Make telephone calls and in-person visits and presentations to existing and prospective customers


Marketing Communications Manager

Research, select, develop, and place company's products. Considered numerous factors such as target demographic, the products offered by the competition, and how well the product fits in with the company's business model. Responsible for the overall production of expositions and trade shows sponsored by associations.

Promotional Manager

Find out detailed information about Briana Varkel, Director of Marketing in Aliso Viejo, CA

Briana Varkel: Director of Marketing in Aliso Viejo, CA

Briana Varkel

E-Cig Gallery

Briana Varkel Photography

The Lighting Gallery

Coffee Inventions

California State University-Fullerton

Saddleback College