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• Led redesign of CherryRepublic.com that resulted in 20% increase in ecommerce revenue. Project required developing detailed strategy based on a thorough competitive analysis and a deep dive into existing site metrics, defining site’s information architecture, designing device-agnostic responsive user experience, and ensuring the on-time and under-budget development and launch of the website.
• Developed and implemented a content strategy that has resulted in 60% increase in website traffic and has helped to drive sales through improved product, brand, and lifestyle content.
• Created and executed Email Strategy that achieved a 110% increase in engagement, a 17% increase in sales, and achieved organic list growth for the first time in over 2 years.
• Developed and executed a social media strategy that increased followers across social channels by 130% and increased engagement by over 400%.
• Rapidly planned and executed a series of ecommerce improvements in my first 90 days to prepare

Digital Marketing Manager

•	Managed relationship with key Ford & Lincoln clients, providing thought-leadership and direction.
•	Led multi-disciplinary project teams engaged in maintaining and enhancing Ford.com and Lincoln.com.
•	Managed projects of varying size and complexity, ensuring on-time, within budget, and successful completion of objectives.
•	Liaised with agency partners ensuring seamless integration with 3rd party stakeholders and project teams.

Account Manager

•	Founded company and managed planning and execution of business strategy, systems, and processes.
•	Developed and implemented marketing strategy that enabled the company to grow consistently.
•	Carried out regular business planning and financial reviews, working to ensure revenue targets were met and profitability achieved.
•	Prepared and presented proposals to clients outlining project objectives, schedule, deliverables and budget.
•	Managed website development projects for a variety of small businesses, taking full responsibility for controlling budget and scope, and ensuring on-time delivery and customer satisfaction.
•	Produced detailed functional and technical specifications and liaised between stakeholders, designers, and developers to ensure project objectives were met.
•	Managed diverse teams of up to 6 people in multiple countries on technical and design projects. Provided technical guidance, support, and constructive feedback.
•	Planned and managed development of two softwar

Founder and Principal

Find out detailed information about Andrew Pritchard,  in San Francisco, CA

Andrew Pritchard: in San Francisco, CA

Andrew Pritchard

Cherry Republic

Team Detroit

Inspire Consulting, Inc.

University of Michigan