Rajve Mehhta

Rajve Mehhta

Luxury and Fashion Marketing Graduate
Location: New York NY
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Summary

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I am a recent graduate with a Masters Degree in Luxury Fashion Management focused on enhancing my professional career in the field of fashion marketing and communication of luxury goods. From my previous experience in the roles of Fashion Marketing and Public Relations Assistant for companies like BCBGMaxazria, Paul Smith, Etro and Elle India, I have researched fashion-marketing trends, identified target markets and pitched strategies to communicate with them. I have also worked on developing rigorous marketing strategies for different promotional campaigns while monitoring competitor activity and making monthly performance reports based on the results. I have had the opportunity of working directly with the executive team in these companies. My educational background and experience in the field of fashion design and business have helped me advance my skills in marketing, public relations, social media techniques, e-marketing, branding, consumer behavior and trend forecasting. I believe I possess the ability and initiative to deliver professional input as a Marketing Assistant/ Marketing Coordinator within the fashion and luxury goods industry.

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