Golf

Lifestyle

Moto & Powersports

Outdoor

Health & Fitness

Motorcycling

Travel

Marketing Manager

Outstanding Sales Manager that has the ability to grow a given territory utilizing both independent, as well as direct sales representatives. Creative ability to increase incremental sales along with establishing new business in varying market segments. I also help bring out the best within a team to create sales training programs and marketing material to increase overall sales.

Specialties: AREAS OF EXPERTISE INCLUDE:
Multi Unit Operation Management 
Team Development & Leadership 
Cost Reductions & Revenue Growth
Strategic Planning & Analysis 
Program & Project Management 
Sales & Performance Improvement
Administration & Leadership 
Client Relations & Retention 
Budget Plan Development
Adobe InDesign & Photoshop
Microsoft Word, Power Point & Excel
MAC Numbers, Keynote & Pages

•	Publish quarterly trade magazine (includes planning content, writing all articles, taking local photos, working with members and retailers across the country to collect photos, editing photos using Adobe Photoshop and layout design using Adobe InDesign.)
•	Produce advertising for industry publications, local publications, convention materials, etc.
•	Update website and marketing materials including brochures, handouts, videos, etc.
•	Initiated departmental cost reductions of $12,000.00
•	Travel to national and regional trade shows representing EGA
•	Assist Executive Vice President in planning and implementing training courses through the year. 
•	Create special projects/presentations for events (Powerpoint presentations for conventions, videos for annual meetings, etc.)

- Responsible for budgets, schedules, problem resolution and overall customer satisfaction for assigned projects.
- Created marketing propaganda directed to personal expertise to increase project sales
- Knowledgeable experience in airless spray saves overall profits through the use of less material due to waste

Owner

- Created the "The Contractor Class" training program that increased sales to the end user
- Increased dealer profit margins and profitability by 9% on average while holding Airlessco margins stable
- Increased sales & brand awareness to high profile contractors through cost saving benefit analysis of product line
- Created an East Coast Distribution Center for a California company that decreased East Coast deliveries from 7-11 days down to 2-4 days.

Regional Sales Manager

- Created territory/dealer specific flyers announcing product enhancements, improvements and program initiatives 
- Implemented 6 corporate  customer specific training sessions that averaged 19K per session in sales
- Increased "Niche Group" territorial sales by $80K within first quarter of 2010
- Regained "at risk" territorial business through regular customer contact, daily/weekly conferences and written action plans with zero lost business.

Territory Sales Specialist

- Increased sales through Independent Airport Contractors & D.O.T. Contractors
- Worked with Military Architects and Specifiers for product approval
- Worked with City/County Municipalities that increased sales through product specific training
- Achieved project goals within specified time and budget constraints while working with Military entities.
- Gained sales within Ft. Stewart and Hunter Air Base while supervising product use; use of Concrete Pressure Injection, Fly Ash Concrete and Lead Remediation projects

Division Sales Manager

Find out detailed information about Mike Gordon, Marketing Manager in Elberton, GA

Mike Gordon: Marketing Manager in Elberton, GA

Mike Gordon

The Elberton Granite Association

Clear Vision Contracting Group

Airlessco

Graco

Georgia Construction Products

North Springs High School