Bike

Lifestyle

Outdoor

Skate

Snow

Surf

Music

Auto racing

Pop culture

Arts

Organic gardening

Passionate self-directed professional with a consistent history of achieving goals utilizing diverse cross functional teams in a multi-faceted retail environment all while maintaining my outgoing personality, team focus, and fun sense of humor. Empowering leader with a strong “develop from within” philosophy, and a firm believer in assembling, managing, and working closely with a team to achieve overall business goals.  Effective communicator with a genuine interest in people and the cultivation of lasting professional relationships. Team-focused with the flexibility to work in a variety of arenas requiring creative thought and resourcefulness while making quick sound decisions under pressure. Enthusiastic about product development in the Outdoor, Snow, Bike, and Action markets. In depth knowledge of bringing products to market, think tank collaborations, new category creation and development. Ability to be mobile with a willingness to travel. Bring high energy to every endeavor I undertake.

Project a positive company image while managing four apparel divisions for all 50 locations.
•	In charge of overall apparel direction, marketing campaigns, advertising, online, planning, store operations, and merchandising strategies.
•	Worked closely with vendor community including product selection, product and category launches, marketing campaigns, advertising budgets/co-op, seasonal planning, in store merchandising strategies, and online strategies. Extensive travel to visit key vendors.
•	Led team of eight buyers/assistant buyers responsible for all apparel categories for men, women, and kid’s including activewear, sportswear, licensewear, winter, mountain, and action sports. Also directed planning, replenishment, allocation, and clerical teams responsible for apparel functions.
•	Reported directly to Chief Merchandising Officer, Senior V.P. of Merchandising. Final four months reported directly to CEO handling V.P. Merchandising responsibilities
•	Worked closely with direct peers in hardgoods and footwear on global company projects

Divisional Merchandising Manager - Apparel

Find out detailed information about Paul Smedley,  in Montrose, CA

Paul Smedley:  in Montrose, CA

Paul Smedley: in Montrose, CA

Paul Smedley

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