Chris Lueders


In my past life I owned a company involved in video surveillance, fiber optics and wireless technology. In this role I was responsible for all business aspects. Marketing, sales, accounting, partner relations, daily operations and system engineering to name a few....... With my true passion lying in water sports, this is where I have decided to take my professional career. Stand Up Paddling has become the core of that passion which has led me to the next chapter. I'm training for the upcoming SUP racing season and planning a paddle across Lake Michigan to raise money for cancer research, which is being calling "Paddle For A Cause". The mental and physical challenge, combined with my undeniable passion, is the driving force behind my personal and professional life. I'm looking to connect with people that are currently involved with SUP, kayaking, whitewater rafting and outrigger canoeing. As well as other philanthropists and people interested in working together. The journey continues!