Ashley Arroyo

Ashley Arroyo

Customer Service / Sales

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Summary

As a recent college graduate with a Bachelor’s degree in Business Administration and a concentration in Marketing, I have successfully created and presented marketing and ad campaigns to increase brand awareness and sales of local start-ups in San Luis Obispo. My courses as a business student also exposed me to branding and re-branding companies, creating press kits, business to business communications, forming partnerships and emphasized social media marketing. My position on board for the marketing club allowed me to design and build booths for trade fairs, configure the shipping and travel logistics of tradeshow equipment, and coordinate travel arrangements for the national team to compete and stay in New Orleans. Working at Pancho’s Surf Shop has advanced my sales skills by paving a path for me to deliver excellent customer service to adventurers seeking wetsuits, surf rentals, surfboard repairs and surf apparel. As an intern with the Cal Poly Soccer Team, I used guerrilla marketing techniques to increase game attendance while managing team functions simultaneously.

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