Bachelor of Applied Arts in Product Design

Fashion

Surface Designer and Textile Artist

•	Seventeen years experience working on different areas of the Fashion Industry: Designing Apparel, Designing Accessories, Researching Trends, Surface Design and Visual Merchandise. 
•	Researching Trends and creating Mood Boards: Identifying emerging trends and key items for the next season, maintaining always awareness of design and fashion trends, to translate into the direction of the brand.
•	Surface Designing: more than 7 years creating full collections of repeatable, seamless patterns for fabrics, and other printable materials, with the end product in mind. Expert in building repeat patterns / artwork and apply them to various products. 2-D skills: mixing traditional media with digital media. Working with traditional techniques such as hand drawing, watercolors, ink, color pencil, and other painting techniques. Translating into Illustrator or Photoshop.  3-D skills: experience designing and developing mock-ups and prototypes for packaging and patterns for products and garments.
•	Fashion Designer: Creating full collections for Private Labels, based on the budget of the buyers. Producing products more profitable that the outside vendors. Knowledge developing new patterns from Dress Form or Basic Patterns. Experience creating estimated to aware production feasibility. High experienced developing prototypes and sampling new products.
•	Ability to work in a fast-paced environment, managing multiple projects and strict deadlines.
•	Ability building/developing business relationship with customers and vendors. Experience Outsourcing products and services.
•	Knowledge of Art History, Color Theory, Computer Design Software, Graphic Design Principles.

•	Repeatable pattern design, (full collection of prints) ready to print.
•	Researching, analyzing, and predicting fashion trends for upcoming seasons.
•	Developing Trend Boards and Mood Boards.

Some of my customers:

*Office Depot Own Brand (Boca Ratón, FL), 
*MZB & Co., Inc. (Long Island City, NY), 
*KimDesigns LLC (Winchester, VA)
*BOLLYDOLL, (Los Angeles, CA), 
*ANG Accessory Network Group YP division (New York, NY)

•	Creating new prints collections for production from researching trends to concept to completion and production.
•	Researching, analyzing, and predicting fashion trends for upcoming seasons; developing fashion trends reports for management executives, and sales department.
•	Managing samples department to coordinate constructing patterns, and building samples to create prototype pieces. Drawing templates and developing models for designed articles. 
•	 Producing sketches and detailed drawings of products, for sampling and production.
•	Managing product specifications of technical and construction sheets for production. 
•	Working with salespeople and customers to improve products and generate sales.

Fashion & Surface Designer

•	Leading Designer of Pierre Cardin and Manhattan license brand for Central America and Caribbean. 
•	Managing raw materials, inventory and budgeting
•	Purchasing fabrics and trims. 
•	Dealing with vendors. 
•	Coordinating photo shooting sessions for cataloguing and advertising.
•	Graphic Designing and catalog development.

Fashion Designer

•	Planning, designing, and managing production department's budget.
•	Developing clothes collections for 17 of the store’s private labels (men, women, children, and home departments). 
•	Managing raw materials inventory.   
•	Negotiating production conditions with numerous factories.
•	Coordinating and developing fashion shows and show rooms for the brand GENT’S.
•	Forecasting production feasibility.
•	Travelling to Miami and New York to get information about new trends and to purchase raw materials based on trends.

Find out detailed information about Lorena Posadas, Surface Designer and Textile Artist in Naples, FL

Lorena Posadas: Surface Designer and Textile Artist in Naples, FL

Lorena Posadas

Designing Prints Studio

Yak Pak www.yakpak.com

Industrias Topaz S.A. www.indtopaz.com

Almacenes Siman www.siman.com

Universidad Dr. José Matías Delgado