Ja'Lisa Watson

Ja'Lisa Watson

Experiential Marketing Production Coordinator
Currently: Freelance Audience Coordinator at 1iota - The Fan Agency
Location: West Covina CA
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Summary

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Hello, My name is Jalisa Watston and I'm currently in Event Marketing & Production. I have had the pleasure of assisting with events for brands such as Nike, Columbia, and Red Bull. I have a passion for everything & anything creative. I thrive on a fast-paced environment which keeps me on my feet. I enjoy networking and meeting new people, learning new things, & seeking new opportunities. For 2015 I'm living by the motto: "Stop Wishing. Start Doing." Top Accomplishments include: • Being a chosen intern to participate in the brand management of Black Mask Rum. From the initial client meeting to creating a social media/ influencer strategy, I got to actively participate in the growth of the brand. Curated an Influencer Program site, where influencers were invited to our warehouse to pick up a Black Mask Rum influencer kit. Influencers were to take a picture with the kit and post it on Instagram and Twitter with the brand related hashtag. Through a solid social media strategy and influencer marketing I was a part in helping achieve over 50,000+ impressions within a 3-month timeframe. • I worked my way up to have the chance at co-managing an event hosted by ‘Group Y.’ I managed my own budget of $45K, sourced all necessary materials, hired and trained event brand ambassadors, worked with vendors through the planning process, constantly interacted with client contacts. The client was exceptionally pleased with how everything turned out. I also have background in: Communications, Marketing, Office Administration, Social Media Marketing, On-Air Hosting, & Event Planning. "You can only become truly accomplished at something you love. Don't make money your goal. Instead pursue the things you love doing and then do them so well that people can't take their eyes off you."

Work Experience

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Interests & Groups

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INTERESTS
  • Lifestyle
  • Fashion
  • Underground Brands
  • Production
  • Networking
  • New technologies
  • Analyzing data
  • Editing video
  • News and Media
  • Customer Relations
  • Blogging
  • Dancing
  • Zumba
  • Music
  • Reading
SPORTS
  • no sports
GROUPS
  • no groups

Education History

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