Jonathan Fajardo

Jonathan Fajardo

Brand Marketing

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Summary

Men’s apparel and sneaker expert with experience in digital marketing, PR, and sales (including wholesale, e-comm, and buying). Established relationships within the global fashion industry including retailers (Union, United Arrows Japan, Magasin, etc.), brands (Converse, Common Projects) and influencers (Vince Staples, Josh Peskowitz, Eugene Tong). Passionate and knowledgeable about the fashion and sneaker industry, from manufacturing and distribution to marketing/PR and event planning as well as the technical design of garments. Familiar with product placement, budget management, and creative marketing. Experienced in identifying and analyzing emerging trends in the apparel and sneaker market, especially within global menswear. Strong writer with a unique point of view; confident & persuasive speaker. 9 years of photography experience.

Specialties: Apparel/Sneakers, Brand Marketing, PR, Social Media Management, Product Placement, Wholesale, Brand Collaborations, Events, E-Commerce, Trade Shows, Retail, Photography, Styling, Digital Content

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