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Freelance Art Director / Graphic Designer

I’m a highly skilled graphic designer with a passion for layout design and branding. I’m an opinionated self-starter with an extreme work ethic and a very receptive, thoughtful approach to the creative process. I have a strong desire to create designs with real meaning behind them that speak to audiences effectively and clearly. I’m a deadline-oriented problem solver with the end marketing goals always in mind. I’m unafraid to ask the big questions, and I view taking on new challenges as an enhancement to my skill sets. I take every project from concept to completion, and my experience includes logo design; layout design for all matter of print including brochures, direct mail, print ad campaigns, invitations, collateral, brochures, signage, etc., even proofreading and writing headlines when necessary; websites; and all processes involved with print production including file set-up and working with a budget while choosing pantones, paper and finishes, etc.

I'm now looking for new challenges and opportunities to make a bigger impact with my work.

I concept and design various materials for small businesses and startups, including magazine spreads, logos, web pages, branding materials, etc. I'm an opinionated self-starter who consistently strives to produce great design with real purpose. My designs will not only be unique and inviting, but will always demonstrate a clear path to the marketing goals set in place.

I designed print pieces from start to finish, first concepting and then creating the overall look for start-up clients or offering fresh designs to established clients. I create print advertisements, collateral material (including business cards, letterhead, envelopes, notecards, etc.), billboards, folders, postcards, brochures, signage, flyers, logos, e-blasts, websites (the look and feel), invitations, social media pages, etc. Responsible for not only creation of design but also managing the production of all pieces.

Graphic Designer / Creative

I trafficked all incoming ads and designed in-house ads as well as in-house materials needed by the company. I also laid out and designed sections of the magazine as part of my monthly responsibilities.

Ad Designer & Trafficker

Find out detailed information about Bernice Cheng, Freelance Art Director / Graphic Designer in Brookline, MA

Bernice Cheng: Freelance Art Director / Graphic Designer in Brookline, MA

Bernice Cheng

self-employed

Marketing Matters Advertising Agency

Austin Monthly Magazine

The University of Texas at Austin