Renee Coloman

Renee Coloman

Marketing Director

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Summary

Nearly 15 years of experience in the arena of marketing, the majority working side-by-side with the CEO of Home Franchise Concepts, Inc., a privately owned, multi-million dollar parent company of Budget Blinds and Tailored Living, two leading franchise brands in the home improvement space with over 1,200 territories in the U.S. and Canada and recently featured on TV shows such as Undercover Boss, Property Brothers At Home, George to the Rescue, and This Old House. Developed an array of programs ranging from national advertising campaigns to local customer loyalty and referral programs, TV product integration to constructing local franchise marketing guides and tool boxes, managing complex national budgets to recommending local franchise media spends Directed and developed internal teams and agency partners to execute on all aspects of marketing initiatives, including creative development and media placement

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