Over the past twenty plus years I have worked diligently, both individually and with teams of people to drive sales forward. Focusing on process efficiency and the pursuit of positive, solutions based consultation back to both the retailer and brand. I built my business from humble beginnings representing brands few wanted to buy early on but I persevered and methodically improved and refined my skill set, business processes and growing industry reputation; leveraging relationships with top tier brands across multiple retail channels and product categories. I have worked with many of our senior brand management teams on multiple advisory boards year over year developing and implementing seasonal go to market business strategies including but not limited to defining and refining wholesale sell in programs, new product ‘speed to shelf’ tactics, field marketing action plans, impactful at once and pre-book sales tools as well as new and existing product road maps that leverage category and line extensions into both existing and emerging markets. Gentle pressure. Relentlessly applied.
I have negotiated vendor/retailer MAP and UMAP contracts and agreements, built yearly revenue projection plans and extensive sales forecasting exercises all while continually sharpening sales, product clinics and training tactics that inspired growth. As a true consultant to my dealers’ matters, I understood their inventory turn, built effective retail buying plans, identified and managed the most profitable product mix for their specific needs.
I coordinated and led a team of people by catalyzing commitment, mustering resources through positive interaction and working toward common goals and objectives. I have established and continue to maintain cherished relationships with many industry based Brand Managers, Sales Executive Management leaders and Retail Buyers both in smaller single door, regionally based multi-door and larger national accounts.