Will Taylor

Will Taylor

Trade Marketing Manager

Share profile
Summary

OBJECTIVE To further my professional career in building and maintaining profitable business relationships, identifying opportunities of growth within the business, tracking as well as analyzing sales and ensuring product assortments meet objectives. My passion and knowledge of the fashion industry paired with analytical skills, event planning, relationship building, marketing, trend forecasting and customer service are ideal for building a career. QUALIFICATIONS • Learned to leverage Store Manager relationships to identify opportunities within department store accounts to increase overall profitability of the business for both parties. Communicate regularly with accounts ensures this. • Qualitative and quantitative metrics are used to analyze current product assortments to gauge what is or what is not working in the current business market. Further review results in critical thinking of how to increase sell-through. • Planned and executed multiple in-store events to partner with senior management, engage with customers, promote brand awareness and drive overall daily incremental sales based off of an established sales goal.

Connections