Steven Ruth

Steven Ruth

Vice President at China BAK Battery
Location: Austin TX
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I am in pursuit of a Vice President of Sales/Marketing position. Over the past five + years as Vice President-North American Business for China BAK Battery, I’ve helped build the business to $250 million in the lithium-ion battery category. Our North American business (revenues $46M) under my P&L leadership has an enviable profit stream. When provided the opportunity at the next employer, within the first 90 days on board I will complete an industry and competitive analysis, and a full business plan detailing a comprehensive go-to market strategy. Within the first 180 days on board, appropriate new sales tools and marketing materials (web and classic) will be completed and field-tested through sales visits to the right selected prospects. Within 270 days on board, initial sales opportunities from new name clients and deeper relationship with existing clients will be initiated. Then the aggressive selling coupled with internal process refinement continues to build out the business to the agreed plan. I have already done this successfully with several other companies. I can and will bring the hiring company a unique winning niche strategy for your team’s consideration. KEY DESCRIPTORS • General Management • Business Builder • Marketing Leadership • Major Account Hunting • Product Portfolio Optimization • Sales Training • Value Selling • New Market Development • Sales Leadership • CRM Software • SaaS • Lithium-Ion Batteries • Electronic Components • Inventor: batteries & power electronics • Open to relocation

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