Fashion

Lifestyle

Swim

I am a Category Merchant with experience developing collection-based product assortments across multiple brands and target customers.  I have a strong eye for trend and product quality.  I bring an entrepreneurial approach to problem-solving.  I am a direct communicator with ability to cultivate talent and maximize team efficiency.

Lead merchant of girls dresses, skirts, shirting, soft shorts, soft pants, outerwear, sleep, swim, accessories, and denim.

-Grew the a&f dresses business from a $3 million business in 2012 to a planned business of $20 million in 2015.  
-Traveled internationally to support our vendor base in production, lead cost/delivery negotiations, research trend, launch trend development and competitively shop. 
-Traveled to LA & NY quarterly to research current market trends and attend Market presentations.  
-Manage a team of six people by coaching and developing the team to continue motivation and drive results.  The team has been able to hit all IMU and Margin Dollar goals for 2014.  
-Aided in adding a new age range to the current offering, which has proved to be 20% incremental volume in testing.  
-Develop and implement strategic annual cross-department production calendar to maximize flexibility, trend research capacity, cost effectiveness, and buying power.

Merchant

Find out detailed information about Christina Krawczk,  in Mission Viejo, CA

Christina Krawczk: in Mission Viejo, CA

Christina Krawczk

Abercrombie & Fitch

Miami University