Associate of Arts Professional Designation

Fashion

Designer / Founder

Hi my name is Sara Song!  I graduated from FIDM (Fashion Institute of Design and Merchandising) and majored in Fashion Design. I’m inspired by everything in life, but the things I’m most inspired by are fashion styles and trends. I love everything related to fashion. I love to observe the designers' runways, various fashion magazines, blogs, and websites, while finding new and creative ideas for my designs. I’m also a fan of hand drawings. I always start by drawing and sketching out my ideas by hand in my sketchbook.  

- Established Lunch Time and operated system, management, sales, marketing
- Designed whole lunch bag collections for women and girls
- Developed production with overseas companies 
- Researched trends, colors, target users, market, competitors
- Worked on catalogs/brochures and linesheets in Illustrator & Photoshop
- Sketched all initial designs by hand

- Designed the first smart cooler
- Researched trends, colors, target users, market, competitors
- Worked on catalogs/brochures and linesheets in Illustrator & Photoshop


Designer/Co-founder

- Designed swimwears for Hurley (young contemporary/girls), Splendid (women & girls), 
   Ella Moss (women & girls), Guess, St John, Urban outfitters, Athleta, Bloomingdales...
- Researched trends & market, worked on colors, prints, artworks, placements, gradings
- Presented design concepts & development to director
- Set up and created design process presentation boards with fashion hand sketches for      buyers
- Created and updated trend/color boards, design development boards in Photoshop  
- Updated and created linesheets in Illustrator
- Prepared tech-packs for overseas companies
- Designed and created catalogs in InDesign

Associate Swimwear Designer

- Designed young contemporary line for Casual Couture/Green Envelope
- Worked with sewers, pattern makers directly to follow up internal samples and patterns
- Participated in fittings for samples and pre-production
- Presented design concepts, developments, market research, trend reports to director
- Update flat master, information provisions in Photoshop
- Linesheet preparation in Illustrator
- Update style/fabric/trim registrations, costing for each style

Associate Young Contemporary Women's Designer

- Assisted Lloyd Klein directly in design sketching, hand sewing, pattern making for evening dresses
- Organized design room, Beverly Hills boutique and helped customers and stylists 
- Presented trend researches and design ideas to director
- Participated in fittings and served in dressing room for customers

Designer Internship

- Flights to all the major cities including Paris, Rome, Tokyo, New York, Shanghai and etc. 
- Had chances to explore and experience  the cultures and trends from different countries, learned to provide best services to passensers.

Flight Attendant

Find out detailed information about sara song, Designer / Founder in Irvine, CA

sara song: Designer / Founder in Irvine, CA

sara song

Lunchtime by Sara Song

GroupBy International Inc.

Raj Manufacturing

Casual Couture by Green Envelope

Lloyd Klein Couture

Korean Airline

FIDM

Yeoungnam University