Fashion

Lifestyle

Music

Outdoor

Streetwear

Surf

Swim

Yoga

Health & Fitness

 I have 19 years of experience in Production and Product Development, as well as Sourcing and Business Analytics.  Additionally, I have a BA in International Studies, an MS in Apparel Merchandising and Design, and am currently a student at Harvard Business School-pursuing an executive MBA and studying Business Analytics. I am very business savvy, and able to increase the scope of your business and build strong relationships internationally and domestically. I have experience with many different product categories from handbags, accessories, and RTW apparel (wovens and knits) to jeans and swimwear/activewear in the contemporary category. I have a meticulous eye for detail and am passionate about fashion and developing a great product. My history of building processes, overseeing change management and integrating new strategic SOP’s in sourcing, product development, and production has allowed me to help companies stay viable and become winners in the market.  I seek to not only drive productivity, but also enable innovation strategically and also digitally where viable.  I am excited to hit the ground running, hope to hear from you soon!


•	Sr. Product Development/Production Manager at Bebe- working closely with vendors on a daily basis on developing our products and handling our production from start to finish
•	Trend forecasting for various departments
•	Negotiating pricing, lead times, shipping, and ensuring on time and accurate delivery
•	Solving any production issues due to quality, shipping issues, or an array of issues that potentially arise regularly during the production process.
•	Streamlined our PSR (production status reporting) and DSR (development status reporting)
•	Executed lower costs for higher quality goods; in turn, achieving higher margins


Sr. Product Development & Production Manager

I serve as the key contact and daily liaison between design, overseas and domestic factories to ensure quality and T&A calendar adherence for the private label, off price, SMU, and branded swim business at PEI. I serve as product developer for the following private label brands: Cynthia Rowley, WHBM, JLO, Dana Buchman, Sonoma, ANA, Original Penguin, Jantzen, Perry Ellis, Laundry, Jag, Target, St. John’s Bay, Costco, Sam’s, Ross, Loehmann’s TJ Maxx, Marshalls, Burlington, Bealls, Steinmart, etc.  I handle the sourcing and product development from start to finish working daily with multiple domestic and overseas vendors on quality of goods, ensure quality compliance, fit samples, and arrange for sales samples and do pre-production approval/comments for fit and construction from first sample through mass production to maintain consistent quality.  I work daily with designers to ensure their concepts are translated and executed correctly to vendors.  I develop and manage relationships with manufacturers worldwide, to partner up with our company. I manage importing of samples internationally and negotiate pricing, product details, and quality compliance on a daily basis.  I brought skype to the company now adopted worldwide thus improving communication with overseas.  I implemented a successful tracking system used by the swimwear team, I also started a trim and component chart for design and technical design to refer to when filling out tech packs/BOMs to send to overseas.
Merchandiser- My supervisor has enlisted my help with merchandising all the brands.  I aid in creating seasonal merchandising plans for branded  and private label lines, working with sourcing on garment pricing, creating new packaging concepts with the graphics team, and identifying product opportunities. Creating line assortments, assigning style numbers for new season, conducting competitive analysis, merchandising line from beginning to end for lines such as WHBM, JLO, Dana Buchman, Sonoma, ANA, Original Penguin, Jantzen, Perry Ellis, Laundry, Jag, Target, St. John’s Bay, Costco, Sam’s, Ross, Loehmann’s TJ Maxx, Marshalls, Burlington, Bealls, Steinmart, etc.

Product Developer

I served as the key contact and daily liaison between overseas and domestic manufacturing factories internationally to ensure quality and T&A calendar adherence.  I work daily with multiple domestic and overseas vendors on quality of goods, do quality-check specs and ensure quality assurance, fit samples and work with patterns to obtain the best fit prototype, arrange for sales samples and do pre-production approval/comments for fit and construction from first sample through mass production process to maintain consistent quality.  I work daily with designers to ensure their concepts are translated and executed correctly to vendors.  I run reports on the new products being launched and on the manufacturer(s) that are working on said product lines.  At the same time I develop and manage relationships with manufacturers worldwide, to partner up with our company. I attend tradeshows worldwide developing new contacts and bringing in new business.  I manage importing of samples internationally and negotiate pricing, product and packaging details on a daily basis.  I have also taken on the role of styling photo shoots for the ad campaigns and look books for the brand.

Director of Product Development and Sourcing

Find out detailed information about Alma Haboud,  in Redondo Beach, CA

Alma Haboud: in Redondo Beach, CA

Alma Haboud

Bebe Studio Inc.

Perry Ellis International

Ed Hardy

California State University, Northridge

University of California, San Diego