BUILDING BRANDS AND CONNECTING THEM TO CONSUMERS THROUGH MUSIC, LIFESTYLE, FASHION AND SPORTS!
MY EXPERTISE is in entertainment, experiential and brand marketing known for developing 360 marketing partnerships and integrated campaigns that are multi-platform and exceed targeted objectives by leveraging non-traditional mediums. Ambitious, enthusiastic and highly creative leader with extensive knowledge in music, lifestyle, sports, brand, partnerships, social media, content and live event marketing.
MY KEY STRENGTHS include campaign development, event production, integrated marketing, social engagement strategy, consumer promotions and partnership negotiation with strong people and project management skills. I am efficient in managing large budgets along with external partners and agency management. I have the capability of work effectively in an ever-changing environment and adapt from one project to the next as priorities change. I am self motivated, driven, organized and detail-oriented. I work tirelessly at building excellent cross-functional relationships while motivating my team and peers.
MY FOCUS AREA is in working creatively with brands to connect them to their consumers through key passion points generating an authentic connection and brand loyalty.