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Content Producer/Community Manager

I am an Oregon native, originally from Hood River, OR. I studied advertising at the University of Oregon and currently reside in Portland where I work in an advertising agency called Revelry. 

My background is in Project Management, Social Media Content Production, and Event Planning for travel and lifestyle brands.

Administered social media content strategy across client's brand channels, comprised of millions of followers. 

- Creatively concepted and published content on a daily basis across channels. 
- Ensured that the brand voice and story were sustained by overseeing the copywriting and design of all posts.
- Reported and interpreted content performance and audience sentiment on a weekly, monthly and quarterly basis, in order to further inform strategy. 
- Successfully created and launched multi-channel ad campaigns and sweepstakes with partners such as GoPro, Oscars, and NFL.

Clients: Marriott Rewards, Run Like a Mother

Successfully produced and launched print and digital marketing campaigns by overseeing the planning, implementation and execution of project deliverables.

- Established and tracked project briefs, timelines and budgets. 
- Lead weekly production meetings to manage creative resource allocation across the agency.
- Proofread and reviewed all creative materials to confirm that they met the project scope. 
- Effectively sourced and collaborated with external stakeholders and vendors to ensure   maximum quality of work. 
- Proactively managed client expectations and maintained daily communication regarding project status. 
- Conducted trend, audience and competitive analysis to understand the current and forecasted status of the marketplace in order to identify gaps and opportunities for clients. 
- Conducted ad buys in established print and online publications. 
- Worked with public relations team to secure editorial opportunities.

Clients: Hershey's, San Pellegrino, Marriott Rewards

Project Manager/Account Manager

Introduced JanSport's newly launched brand strategy to the University of Oregon campus and surrounding Eugene area. 

- Planned and executed branded events such as art shows, concerts, film festivals, and street fairs. 
- Worked with local vendors to secure product placement in stores. 
- Creatively concepted and produced social media content to advertise events and promotions.

Brand Ambassador

Find out detailed information about Lindsey Halliday, Content Producer/Community Manager in Portland, OR

Lindsey Halliday: Content Producer/Community Manager in Portland, OR

Lindsey Halliday

Revelry Agency

Revelry Agency

JanSport

University of Oregon