Golf

Fishing

An experienced executive leading sales and retail teams to exceed revenue and performance goals on multi-billion dollar brands. A proven track record of talent development, team building, negotiating and executing account specific joint business plans, delivering trade spend targets, and implementing process improvements. 

A career built on a strong, demanding, and a fun leadership style with a proven history of deep customer intimacy and change leadership.  Extensive experience in both warehouse and direct store delivery systems.

Highlights of qualifications:
• Extensive experience in grocery, convenience store and mass classes of trade
• Innovative leadership with strong strategic planning and business development skills
• Experience in both DSD and Warehouse distribution systems

Specialties: Areas of Strength
• Team Leadership, Collaboration, and Development
• Customer relationship building, and management
• Strategic Planning and Business Development
• Wholesale and DSD distribution systems of consumer product goods
• Innovative Decision Maker

Manage, train, and develop a diverse team of Customer Managers and Retail Sales Managers with direct reporting relationship delivering $400MM in sales across Gatorade, Tropicana, Naked Juice, and Quaker Foods in the Pacific NW.  Customers included WinCo, Safeway, Albertsons, Fred Meyer, QFC, Unified Grocers, URM, and Wal Mart.

Director of Sales

Find out detailed information about Shannon Hatfield,  in Olympia, WA

Shannon Hatfield: in Olympia, WA

Shannon Hatfield

PepsiCo

Univerisity of Washington