Sian Goad
Marketing Professional
Summary
Are you looking for a motivated and experienced marketing professional? I bring to your team 15+ years of experience in multi-channel marketing, driving consumer engagement, showing ROI, managing budgets/forecasts, developing brand strategy, leading social media strategy, developing strategy to enhance customer experience, delivering creative briefs to agencies and driving loyalty programs. While Brand Manager at Ducati North America I implemented the company's first Fashion Night event to promote Ducati apparel that led to adoption by Italian headquarters for worldwide use. My experience in luxury brands and lifestyle and a recent MBA makes me a great candidate.