Bachelor Degree of Science and Technology

Bike

Creative Agencies

Fashion

Lifestyle

Music

Streetwear

Surf

Swim

Marketing Specialist in Fashion Industry

•Branding:  Increased the my client’s Brand Recognition by 5% via the Communication Plan my team Created, Implemented and Measured
•Professional Network:  Have Established and Continue to Maintain Numerous Fashion Industry-Related Connections such as Art Directors, Fashion Stylists, Hair and Make-up Artists, Illustrators, DJs, Musicians, Artists, Fashion Writers and Editors
•Direction:  Created Numerous Fashion Catalogs, Seasonal Ad Visuals and Posters, Billboards, Brand Logos, Campaign Web sites and Ecommerce site
•Event Planning:  Planned and Organized a Music Event, a Movie Premier and an Online Charity Auction
•Familiarity with Business Processes in Advertising:  Implemented Magazine Ads, Free-Paper Ads, Train and Subway Ads; Purchased Pay-Per-Click Ads, Online Banners
•Collaboration:  Collaborated with Musicians, Fashion Models and a Large Book Seller to Create Capsule Collections and/or Produce Store Event
•Award Recipient:  Received the Award for Ranking within the Top 10 Retail Sales out of 800 stores in the years 2000 and 2005 by Sanei-International Co., Ltd.

I am highly motivated, organized, adaptable and able to work as a part of a team. I also consider myself to be a “people person,” with a positive, enthusiastic personality, and I handle pressure well. I enjoy working at marketing events, keeping an open mind and generating creative ideas. I am also fluent in English and Japanese.

•	Created Brand New Fashion Ecommerce site from Scratch
•	Operation the Fashion Ecommerce site and Translation of Products Descriptions for Japanese Customers
•	Created the Best Selling in the U.S. Smartphone Case Ecommerce sites and Open Amazon store and Rakuten for Japanese Market  
•	Operation, Translation and Customer Service of those Smartphone Case sites
•	Marketing for Fashionable Smartphone Case Brand to Develop Distributors and Retailers in Japan
•	Analyzed and Created Weekly and Monthly Sales and Traffics Report to those clients in the U.S.

Project Manager

•	Coordinated effective Window Display and Store Presentation for Retail stores in LA LIVE to fit the Staple Center Game Schedule  (for LA Lakers, Clippers and Kings)
•	Purchasing Merchandise for the GRAMMY Museum LA LIVE, and Product Development 
•	Supported Replenishment for Rolling Stones Live Tour Merchandise

Merchandise Retail Intern

•	Planned, Implemented and Measured the Communication Plan for Clients

<Achievements Example 1>
Increased the Brand Recognition Rate 5% of my client, JEANASIS via an annual Communication Plan for their 10th anniversary 
-	Developed the 10th Anniversary Campaign Message and Tagline 
-	Created the Anniversary Brand Logo, Seasonal Visuals and Ads, Seasonal Fashion Tabloids, Collaborated Campaign Posters, Anniversary Campaign Web sites, Facebook page and Twitter account
-	Writing and Issued Press Release for my clients 
-	Organized Music Events in 3 cities, Movie Preview Event with Movie Director and Charity Online Auction Event collaborated with a large Bookseller 
-	Purchased and Implemented Magazine Ads, Free-paper Ads, Pay-Per-Click Ads, In-Outbound Links and Online Banners
-	Created Charity T-shirts with Hot 10 Artists in Tokyo then SOLD OUT
-	Created the Only-One Book Cover in the world Collaborated with Hot 10 Artists in Tokyo
-	Planned and Implemented a Twitter Sweepstake Campaign
-	Gained Free Local TV Exposures, Free Radio Spots; AVE was over $1M 
-	Reviewed and Reported ROI or Effectiveness Measurement by our Communication Plans to our Clients through Google Analytics, QR Codes and Market Trends

<Achievements Example 2>
Contributed to Popular Fashion Brands’ Sales by Creating the Seasonal Campaigns, Magazine and Online Ads, Catalogs and the Company Ecommerce site, also Educated Fresh Attaché de Presses
-	Created numerous Fashion Catalogs and Seasonal Ad Visuals 
-	Purchased and Implemented Magazine Ads, Billboard, Train and Station Ads
-	Created Store Events with Fashion Magazine and Singer
-	Produced New Capsule Collection that Collaborated with Popular Model
-	Launched Company Fashion Ecommerce Site and Generated Keywords (SEO)
-	Branding the Fashion Ecommerce site and Supported Creating their Contents 
-	Purchased Online Banner and Pay-Per-Click ads (Google Adwords)

Account Planner

•	Managed and Educated Sales Associates
•	Supported Store Manager 
•	Coordinated Attractive Store Presentation including Window Display and Layout
•	Effective Replenishment to Achieve the Sales Goal

Achievements
-	Managed Brand-new and Renewal Store Openings 
-	Received Awards for Ranking in the “Top 10 in Sales” for multiple stores in 2000 and 2005 by Sanei-International Co., Ltd.

Sub Store Manager / Store Merchandiser

Find out detailed information about Asuka Dickerson,  in Costa Mesa, CA

Asuka Dickerson: in Costa Mesa, CA

Asuka Dickerson

Transcosmos America

AEG Merchandise

Cosmo Communications Inc.

Sanei-International Co., Ltd.

Nihon University

University of California Irvine

University of California Irvine