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Creative Services Manager

• Over 20 years experience in results driven, innovative graphic design, art direction, print/web design and production management.
• Directing and managing of designers and production artists.
• Photography: art direction, editing and retouching.
• Art direction and company wide rebranding initiatives across consumer packaging, marking/sales tools and websites.
• Successful graphic design of marketing solutions and rebranding for a wide range of industries and clients such as Mental Health Systems, Directed Electronics, Virgin, ConocoPhillips, Lee Jeans, Easton Sports, Invitrogen and The San Diego Zoo.

Software Experience:
Extensive experience on both PC and Mac Platforms - Abobe Creative Suite 6/Creative Cloud: InDesign • Photoshop
Illustrator • Dreamweaver • Muse • Flash • Acrobat Professional • HTML • CSS • Drupal • Bootstrap • DNN (Dot Net Nuke Skins) Bridge • Quark Xpress • Clients & Profits • Retrospect • Microsoft Power Point (Advanced Certification) • Microsoft Excel
Microsoft Word • Constant Contact • Corel Draw 4 • Prezi

Web References:
http://www.aconlabs.com
http://www.oncallmeters.com
http://www.mhsinc.org
http://www.novatabh.com

• Refreshed the company branding for 10 product launches across consumer packaged goods and medical devices,
clinical chemistry product packaging, and supporting sales/marketing materials in compliance with FDA and CE regulations.
• Art direction and design of the new U.S Glucometer website and the wider International company website (www.aconlabs.com) with a team of 6 marketers. Also coded the U.S. Glucometer website.
• Branded and art directed new product lines for the veterinary market. Applied the new branding consistently to new packaging, tradeshow materials and the new website.
• The new branding and website launch helped reposition an OEM/B2B company for the U.S. consumer retail market.
• Managed contract and freelance graphic designers both on and offsite.
• Implemented new project tracking system to provide feedback on project deadlines and volume.

• Successfully rebranded 1000 person health care company across print, email and web in 9 months.
• Graphic design and marketing collateral support for more than 90 health care programs for California’s largest non-profit provider of progressive mental health, criminal justice and substance abuse treatment programs for the government.
• Website updates and page creation using Drupal. HTML email marketing.
• Graphic design and ordering of large format tradeshow and conference materials.
• Invoicing and billing. Cost/price analysis and vendor procurement.

Graphic/Multi-Media Designer

• Designed point of purchase materials, catalogs and brochures for the largest manufacturer of automotive security systems.
• Designed packaging, trade show banners and marketing collateral for Sirius Satellite Radio accessories.
• Coordinated product and model photoshoots.
• Maintained strong relationships with several vendors and project coordination with engineers and marketers.

Senior Graphic Designer

• Rebranded brochures, ads, trade show booths and collateral for the largest investment advisory company in the U.S.
• Coordinated projects with writers, project managers, production managers and art directors.
• Collaborated with product management team to assess needs and develop production schedules for projects.

Graphic Designer

• Designed the brochures, ads and point of purchase materials for a client opening 16 new housing communities in 3 months.
• Created environmental site signage/billboards and direct mail that increased traffic to websites and sales locations.
• Created and maintained branding style guides for William Lyon Homes.
• Managed IT vendors in the set up of digital archival system using Retrospect.

Print Graphic Designer

• Managed workflow for two production artists and interns.
• Consistently managed high volume of workflow: The graphic design of a new ad campaign across point of purchase materials and 50 print ads per month for Virgin.
• Managed design and production for two extensive catalogs per year for Easton Sports.
• Designed marketing materials and sell sheets for ConocoPhillips and their umbrella of brands.

Production Manager

Find out detailed information about Christian Smith, Creative Services Manager in El Cajon, CA

Christian Smith: Creative Services Manager in El Cajon, CA

Christian Smith

ACON Laboratories

Mental Health Systems

Directed Electronics

LPL Financial

Interactivate

Bulldog Drummond Ad Agency

Anglia Ruskin University