Lifestyle

Moto & Powersports

Outdoor

Skate

Snow

Hi,
I’m Victor Casanovas, a young professional from Barcelona, Spain. I’m currently living in Singapore as I just finished a masters degree on Digital Media Management. My background comes working for agencies and brands for international and corporate events and also for sports and mass market brands that want to relate their image with sports and leisure — X Games, Oakley, Red Bull, Desigual and Swatch among others.

I have experience working in the marketing and communication team with a strong focus on creating the digital activation for social media and all the other channels, proposing creative strategies to expose the event or product in different platforms and for different customer segments.

- Create and implement all the different actions (off-online) focused on communicating event in Spain and Europe.
- Implement PR activities, institutional & promotional events to build and further enhance brand image and maximise media liaison opportunities.
- Design content plan with digital team to execute creative strategies in different platforms and for different customer segments.
- Set agreements with Spanish and European specialised media in action sports.
- Create and develop marketing activations for locals sponsors.
- Design and execute street marketing activities.
- Develop and promote business relation with potential new clients.

Worked for the following events/clients:
LKXAA Extreme Barcelona 
Ibiza Ultra Team
X Games Barcelona
Red Bull Arcade Final 
Desigual Night Run

Marketing and Communications Executive

Worked for the Oakley and Salomon accounts. 

- Develop strategy and integrate brand’s marketing plan to market needs.
- Generate content for new products and highlight of athlete’s results.
- Activate promotional actions with relevant media, international events and social
communities.
- Maximise opportunities of brand awareness in events and athletes road tour.
- Manage media operations needs when events.
- Present weekly reports of clipping and partnership opportunities.

MEEL

Find out detailed information about Victor Casanovas,  in Barcelona, B

Victor Casanovas: in Barcelona, B

Victor Casanovas

Seven Marketing

Content Manager

Hyper Island

Universitat Internacional de Catalunya