Beth Purnell

Beth Purnell

Senior Marketing Manager

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Summary

I have a broad-based background that encompasses creative development, media planning and buying, public relations, and event management. Proactive team member with the proven ability to provide creative and forward-thinking guidance in a corporate environment. • Developed comprehensive advertising campaigns to promote business development and brand messaging • Launched "Professional Practice Banking" groups including development of web content, industry-specific advertising campaigns, and cultivated relationships with industry associations and publications • Composed corporate press releases and industry-specific articles to attract media coverage and enhance branding and expertise messaging

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