Heather Bowman

Heather Bowman

Global Director of Product Merchandising & Design

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Summary

Merchandising Director/Director of Product with 15+ years’ experience in the Action Sports and Youth markets. Entrepreneurial, energetic & leading director with a proven track record in identifying, developing and implementing assortment plans that maximize sales strategies and gross margins. Natural leader, skilled at managing internal and international teams, vendors, licensors and key business relationships. Expertise in developing and executing merchandising strategies that meet company financial targets and marketing objectives.

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