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Director of Business Operations

Accomplished executive with experience in business operations and human resources;
financial and strategic planning; public relations and marketing including social media, web 
site development, community events and special event planning; and new product 
development. Committed and persuasive leader with a track record of achieving positive 
business results. Proven success of increasing sales, decreasing expenses, improving
customer relations and expanding market share.


Served as management, marketing, operations, public relations and product development executive, tripling the number of customers and tripling the company’s sales in one year. Implemented and monitored cost control measures, established operational procedures, spearheaded sales, marketing and public relations programs. Established policies and procedures for human resources.  Spearheaded curriculum development. Computerized all business and financial operations. Managed inventory control and facility maintenance.  Organized the production of two main stage concerts per year and multiple special events.

Areas of expertise included: 

• Financial Management 			• Operations Management 		• Change Management 
• Strategic Marketing 			• Special Event Planning 			• Product Development 
• Business Expansion 			• Vendor / Client Relations 		• Public Relations 		• Strategic Planning 			• Personnel Development			 • Social Media

Key Leadership Contributions

Business and Product Development        	
•	Established a full line of new products and services.	
•	Developed a new, mobile-responsive website and created social media marketing policies and procedures, as well as comprehensive marketing and public relations campaigns.
•	Strengthened company visibility through networking with community leaders.
•	Implemented multiple public relations programs to strengthen customer satisfaction and retention.
•	Tripled the number of customers in one year.
•	Tripled the company’s revenue in one year.

Operations and Fiscal Management 
•	Established computer-based program for tracking all business operations including payroll, finances, student enrollment and current and potential customers.
•	Implemented policies and procedures for employees.
•	Created a comprehensive customer handbook as well as implementing legal documents to decrease the company liability.
•	Managed all employee hiring and scheduling.  Implemented new training and performance evaluation program.

Operations and Fiscal Management     

 •	Oversaw curriculum development, client relations, payroll, inventory control, and facility maintenance.
•	Coordinated employee hiring, training, scheduling and performance evaluations.
•	Planned and organized two major concert events per year and multiple special events.

Business Development
•	Implemented strategic marketing and public relations campaigns to increase awareness of product and service offerings to current and potential customers.
•	Doubled number of customers.
•	Doubled company revenue.

Find out detailed information about Brittany Ullestad, Director of Business Operations in Westminster, CA

Brittany Ullestad: Director of Business Operations in Westminster, CA

Brittany Ullestad

Strong Dance Studios

Creation Station

California State University, Long Beach

California State University, Long Beach