Creative Agencies

Fashion

Lifestyle

Music

Streetwear

Writing

Research

Photography

Design

Concerts

Car shows

Live shows

Comedy clubs

Pop- culture! 

rock en espanol

Hispanic Business Liason- Account Executive

Marketing Professional. Specialized in Latino cultural trends, brand strategy, ethnic landscape of Southern California. 
Skills include Business Development, strong client relationship building, Lead Generation, Public Relations, Digital, Management, Sales and Revenue driver, Event Planner.   I have had the privilege of working in Marketing, Sales, Media, Retail, Customer Service,Management, and a variety of other exceptional experience I have acquired in my career.

I love learning and I believe that I can learn something from everyone I interact with everyday. I have learned the most important lessons about humility,work ethic,and integrity from the Latino Community around me.
 
I believe that passion is the driving force for all successful careers. A company with passionate employees will thrive and grow because ideas will flow from everyone and ownership of the brand will live in all that reside in the dream that each and every  persons voice matters.
 My passion lies in advertising, marketing,and public relations. My hope is that in my industry and my line of work I can make a difference in business and through the community that I work and play in. 


Lead Hispanic Media team in aggressive outreach plan to cater to this key demographic, Grow Hispanic sales region 215% year over year starting from a $0 territory, Acquired new relationships with organizations and agency partners throughout Southern California, Implement and launch U-NEXT ( Pop –culture/Entertainment ) Outreach for Latino 2nd generation  demographic, Put together sponsorship and partnership opportunities with important groups in Latino Community including: Binational Health Fair , Riverside Tamale Festival, Planes of Fame, Independence Day Festivities, Latino Car Show among others, Complete projects from proposal inception to event execution, Prepare and present current media portfolio to various large groups, Worked with various multicultural groups and committees to implement events , Brought in  95 accounts within first 12 month period in a $0 territory, Planned and introduced new ideas for Hispanic Outreach, Researched and analyzed demographics and implemented a planned strategy in traditional and digital media, Assist in any and all account development including customer service, organization, problem management, and suggested media buys, Ability to work independently and as a team player for the greater good of the company brand

Educated in various digital platforms including : SEO, SEM, Website Building, Social Media Management, Reputation Management, Search Remarketing ,Site  Retargeting, Manage and keep relationships with key decision makers including CEO level executives,  match clients  with the right solutions for their needs, Serve as integral member of team that consistently exceeds monthly budget as well as special initiative quotas, Consistently exceed expectations of cold calls weekly earning recognition as one top account executives with most outbound calls on sales floor

Worked closely with various members of finance, billing, production to cohesively work on projects, Daily Morning Meeting organization and paperwork for sales managers, Worked on employee schedules and consultation appointment setting, Assist in collateral for marketing presentations, Research analysis of specific assigned territories, Assist in sales and product training, Cold calls to potential new clients, Research and develop marketing plan for clients, Project Management

Marketing Office Manager

Earned Top Sales producing branch in region 3 times,Local marketing plan of branch  location, Managed a team of 6-12 employees, Sales Training, Delegation of office duties, Plan and Marketing strategies for branch locations, Presentations to various businesses and organizations, Analyzed quarterly earning potential, Put together monthly trending revenue reports for DM, Earned Top Performer for Southern California region 4 times, Promoted to assistant Branch Manager within 7 months, Promoted to level 1 Assistant Manager within a year

Manager

Find out detailed information about Sonia Rosales, Hispanic Business Liason- Account Executive in Riverside, CA

Sonia Rosales: Hispanic Business Liason- Account Executive in Riverside, CA

Sonia Rosales

Freedom Communications - The Press Enterprise, La Prensa, OC Register

R. M. G , Rommel Marketing Group

Enterprise Rent- A- Car,

University of California

University of California