Associates of Arts and Science: Marketing

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Recreational Sales Representative and Marketing Manager

Over the last 8 years I have honed my skills in sales, marketing, advertising, product management, project management, business development, event planning, and field marketing. I have a proven record for my ability to capitalize on opportunities, develop and strengthen business initiatives, and see successful results.


•	Awarded BRP Ski-Doo top salesman for Washington in January 2016 
•	Managed customer accounts by building positive relationships with customers while also growing our account base within our territory
•	Used extensive product knowledge to sell off-road recreational sport vehicles to consumers
•	Maintained organized list of customer contacts and consistently made over 150 cold calls and follow ups each week  

•	Managed product demonstrations for new consumers
•	Traveled to retail shops to display new product lines 
•	Represented company at trade shows 
•	Assisted in placing orders and delivering products to accounts 
•	Sought out new talent to represent the Hyperlite brand 
•	Product testing and development 
•	Established relations with 55+ retail shops in Pacific Northwest

Technical Sales Representative at Hyperlite MFG and HO Sports

•	Created unique marketing promotions for Disidual message “Designed for the Individual” 
•	Planned and executed grassroots marketing events to increase brand awareness
•	Organized and coordinated events and experiential marketing activities
•	Introduced Disidual company into new markets through events, social media and local publicity

Brand Ambassador

Marketing and Advertising 
• Led the successful rebranding of company from water ski ranch to water sports, including new logo, new slogan, product development, website and marketing materials. Increased net profit by 172%, increased web visits by 46%; decreased total cost by 39%
• Managed a staff of 6 employees at a nationally recognized water sports company
•Administered optimization of company’s reputation, public image, and online appearance 
•Created and designed advertisement promotions with Adobe programs
•Conducted Inbound and Outbound marketing and advertisement strategies
•Stimulated awareness and expanded company’s market through SEO marketing , Social Media tactics, and Email/ 
•Planned, organized, and executed water sport events and competitions

Management and Sales
•Managed marketing internship at WWU
•Lead Water Sport Instructor

Buyer/ Inventory Management:
•Strategic financial analysis of annual service packages and physical inventory in stock
•Worked directly with manufacture to order the best products suitable for our target market 
•Created promotional packages to increase lake activity and retail sales
•Responsible for creating new relationships and continuing communication with manufacturers and shops


Manager of Permacation Cable Park at Bow Lake Watersports 
•Assisted in planning, installing, and launching Permacation, the first Cable Park in Washington State

Director of Operations and Marketing Manager at Bow Lake Watersports

•	Increased online sales by annualized rate of 80%, within winter season 
•	Constructed, coordinated, and maintained marketing campaigns with merchandising, creative, email, store, and social media channels
•	Forecast buying and sales strategies through analyzing financial reports, inventory, competitive landscapes, and market 
•	Responsible for managing inventory and placing orders with manufactures
•	Collaborated with local athletes to represent and market

Manager and Marketing Director

•	Used extensive product knowledge to assist customers with purchase of watersports and boating accessories including water skis, wakeboards, wake surfers, wetsuits, life jackets, etc., becoming highest grossing sales associate
•	Earned promotions and pay raises along with increased responsibilities demonstrating high level of responsibility
•	Constantly used creative problem solving to assist customers as well as staff in all services of the company
•	Maintained company website by keeping merchandise inventory current and shipping purchased goods
•	Successfully executed boat show and special event promotions and sales

Assistant Manager

Find out detailed information about Jake Sims, Recreational Sales Representative and Marketing Manager in Seattle, WA

Jake Sims: Recreational Sales Representative and Marketing Manager in Seattle, WA

Jake Sims

Lifestyles Recreational Products

Hyperlite

Disidual MFG

Bow Lake Watersports

Glacier Ski Shop

Adrenaline Watersports

Whatcom Community College