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Digital Content Strategist

I'm Molly Henze, a freelance writer with experience in working with advertising agencies, content production, newsletters, essays and literary journalism. I love working with brands and companies to work in copywriting, storytelling, content strategy, and ad-copy.
Email me with story ideas, projects, or assignments. 

Head content strategist and storyteller leading multi-channel content marketing efforts. Strong utilization of keyword and SEO capabilities to increase reach and search performance. Responsible for executing content initiatives and provide editorial oversight. 

Served as marketing executive for a surf and lifestyle brand involving creating and executing a digital strategy that involved SEO, web optimization through copy and keyword strategy to increase organic web traffic. Written content included blogs, press releases, social posts, and newsletters. PR included managing online reviews, managing incoming requests and influencer collaborations. This strategy boosted engagement from about 3,000 users to 20,000 within the span of six months. 

Marketing Executive

In depth experience in e-commerce, vendor support within a fast-paced online business department. Average of 113% of sales achieved per objective, exceeding $100K per month.   Analyzed profitability of products through QA process. Serviced domestic and international markets. Strong computer skills (knowledge of Excel, Zendesk, Google Drive, Salesforce)

Logistics Integrations Specialist

Assisted the design team with graphic direction, copywriting, research, SEO for all digital marketing collateral. Managed all social media accounts using Hootsuite, Curalate, and Sprout Social managing platforms. 

Production Assistant

Created marketing events with like-minded companies to build brand awareness. Coordinated planning, organization, and management of all event procedures. 


Event Marketing

Work as a PR and Customer Service Associate with Peers, a company providing resources and information for people working within the sharing economy. Research and write in PR to build a localized community around Peers resources and build narratives around the sharing economy. Also work in website operations using Google and Heap Analytics to track progress, update website using Wordpress.

PR Intern and Customer Service Associate

Researched government affairs and regulatory policy concerning corporate social responsibility within industry members. Observed ways to generate further support for clients within the industry.

Intern

Find out detailed information about Molly Henze, Digital Content Strategist in San Clemente, CA

Molly Henze: Digital Content Strategist in San Clemente, CA

Molly Henze

Veritone One

Ceylon Sliders

Houzz

Reach and Acquire

ZEAL Optics

Peers

Outdoor Industry Association

University of Colorado, Boulder