Todd Ames

Todd Ames

Matching content and interested audiences

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Summary

I connect interested audiences with relevant content. I am a versatile Marketing MBA with diverse capabilities in branding, integrated media strategy, and content marketing in the media and entertainment industries. I believe in the power of the strategic brand to tame operating complexity and to create a competitive advantage through original content creation and thoughtful curation. With a purposeful mix of major media and innovative startup experience, my focus is on engaging fans with unique brand utility throughout the customer journey. Working across all media, I am experienced with digital marketing programs and social media, as well as with traditional marketing, including advertising, media planning, marketing partnerships, sweepstakes and consumer promotions, and trade advertising. I am certified in Content Marketing. Proven accomplishments in: • Strategic marketing to achieve sales goals • Brand positioning and building experiential brands • Integrated marketing programs, media sponsorships, and brand partnerships • Managing multi-disciplinary functions and teams • Mentoring young talent

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