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E-COMMERCE SPECIALIST

Creative, passionate e-commerce professional experienced in web operations, digital merchandising, and content. Additional in-depth knowledge includes email marketing, SEO, customer service, order fulfillment, and inventory management
through 4 years of fashion industry experience.

• AssisttheWebOperationsManagerwithback-endoperationsandnewtools/developmentimplementations.
•Leaddigitalmerchandisingstrategies,monitoronlineinventory,productcreation,andcreativedirectionforproduct
photography.
•OverseeNostopersonalizationexperiencetooltoenhanceKPIssuchascheckoutconversionandAOVbyA/Btestingand
segmenting experiences thus increasing revenue by 10%.
•Increasedrevenuebyanother$197KthroughKlaviyo’sbrowseabandonmentandpost-purchaseflowsbyrebootingflow
templates and injecting more engaging, rich content.
•StrategizenewseasonproductlaunchesandonlinemarkdownpromotionswiththeDigitalMarketing/E-commerceTeam.
• Troubleshooting onsite discrepancies requested by the Customer Service team.

•Responsibleforfullproductmanagementandcreationeachseasonincludingcreativedirectionfore-commerceproductimages, product descriptions, product launches, digital merchandising, SEO, and confirming inventory allocations for US and EU websites.
•Conductweeklywebsiteauditstoensureproductpagecrosssellsandvariantswatches,productsub-categories,website navigation, and homepage content are up to date.
• Create email marketing campaigns and month end reports with the E-commerce Manager to analyze product sell through, traffic source, cart conversion, average order value, and revenue to strategize future email campaigns and product launches.
• Assisting the E-commerce Manager and Brand team with the brand social calendar to strategize Instagram communication.
• Manage CSV product upload to Farfetch portal to coordinate product sample shoots for each season
• Assist the E-commerce Manager with markdown strategies and prepare site-wide promotions on the backend.
• Manage all US and EU website orders on a daily basis to ensure timely fulfillment, creating sales orders for Farfetch orders, and
provide customer service through Zendesk.

E-COMMERCE ASSOCIATE

•WorkcloselywithMiamicorporateofficeandFarfetchpartnerstofulfillanaverageof50shipmentsaweekincludingonline customer orders, returns, and stylist consignments
• Improved speed of shipping from 83% to 98% through Farfetch’s order fulfillment platform by streamlining workflow and prioritizing web orders within 30 days of employment
• Improved physical inventory accuracy to 96% by conducting weekly cycle counts and consistent organization throughout the store
• Receive incoming inventory to allocate sales of new items online and on the sales floor
• Promptly address online customer inquiries and assist customers with purchasing decisions

WEB COORDINATOR

•Engagedwithcustomerstodeterminebuyingpreferencesandoffersuggestionsbasedonspecificinterests;encouraged customers to try on new styles
• Maximized sales by highlighting recent releases throughout the store
• Fulfilled orders ranging from web orders, phone orders, and store to store transfers

SALES ASSOCIATE

Find out detailed information about Kien Do, E-COMMERCE SPECIALIST in Anaheim, CA

Kien Do: E-COMMERCE SPECIALIST in Anaheim, CA

Kien Do

AFTCO

AMIRI

THE WEBSTER

BAIT