In the fourth grade I killed a hamster. I placed him in the front pocket of my overalls and ferociously began twirling in circles. While this may normally be a great plan, my pocket was not as deep as I calculated and the hamster flew out and hit the window. He died on impact. If the designers at Osh Kosh B’gosh had considered that children need big pockets, my peers and I may have been spared watching a hamster’s succumb to blunt trauma. This experience has stuck with me forever. Not the hamster death, but the fact that design is as much about utility as it is about aesthetics. The experience has taught me to consider all details relevant to a design’s environment. Placement, audience, and timing are all aspects that affect a design. Designing for everything from hospitals to art collectives has encouraged me to view projects from many different sets of eyes. I hope to combine these elements and experiences in my work to create a cohesive design that is instantly felt and understood.