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Director- Global Visual Merchandising & Retail Display Operations

A highly motivated creative director known for strong project management skills able to develop programs from concept to creation. Highly capable cross-functional corporate team leader with experience working for the top Fortune 500 companies. Strong partner able to work through creative teams to translate marketing strategies into executable programs. Effectively work across multiple internal marketing, sales, creative groups and external third party vendors to create award winning programs. 

Core Competencies:

? Style Guide Creation and Production 
? Project Management
? Cross-Functional Team Leadership
? 3rd Party Vendor Management
? Store Layout and Design
? Retail Display Solutions
? Budget Management
? Creative Brand Development
? Strategic Creative Development and Execution
? Concept Ideation 
? Promotion Marketing Collateral 
? Creative Direction
? Continual Process Improvement 
? Product Refinement

•	Led the creative merchandising development process with key partners, Marketing and Product key leaders. Responsible for ensuring that all deadlines for the department were met and the department workload was managed.
•	Aligned cross functional teams buy heading bi-weekly marketing and visual merchandising alignment meetings
•	Directed two visual merchandising direct reports on the design, development, production and logistics of fixture programs and marketing materials for over 3000 retail outlets in the US and Internationally. 
•	Managed three production graphic designers to develop over 30 different retail marketing executions for each of 4 seasons annually. Prioritize and manage workload to ensure all programs where delivered on or before determined deadlines.  
•	Maintained $7.2M annual fixture and printing budget in favorable standings season over season. 
•	With Executive Director, oversaw the fiscal operating expense and capital budget planning, spending, and accounting process. Estimated budget for upcoming seasons and ensured spending was aligned with the design. Tracked spending and created monthly, seasonal, and yearly reconciliation reports.
•	Evaluated designs and value-engineered as needed to ensure projects landed within approved budgets.
•	Oversaw development and execution of International retail merchandising strategies to ensure consistency across markets.  
•	Managed multiple fixture manufactures to develop, produce and deliver seasonal updates for top retailers.
•	Coordinated all print production and delivery of retail marketing programs between print vendors, graphic design teams and fixture vendors. 
•	Identified cost saving opportunity by updating outdated shelving system for major accounts to make way for a more flexible and cost effective system that cost 60% less than existing. Led efforts for the redesign, production and rollout of the new shelving system.

Find out detailed information about Daryl Finley, Director- Global Visual Merchandising & Retail Display Operations in Woodland Hills, CA

Daryl Finley: Director- Global Visual Merchandising & Retail Display Operations in Woodland Hills, CA

Daryl Finley: Director- Global Visual Merchandising & Retail Display Operations in Woodland Hills, CA

Daryl Finley

Smashbox Cosmetics

Moorpark College