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Associate Communications Director, Video Director

My career in journalism and media relations began as a multimedia journalist and anchor for KQDS-TV in Duluth, MN. From there, I accepted a position as a multimedia journalist and producer for the CBS affiliate KOLR-TV in Springfield, Missouri. In 2013, I was offered a promotion as a multimedia journalist for the NBC affiliate KSBY-TV in San Luis Obispo, California. My passion for writing and journalism is why I accepted my current position at UCSB. I want to continue my career in media and public relations at a forward-thinking company with passionate team members. My professional experience, personality and work ethic would be positive additions to the Oakley team.

My current duties include producing, filming, and editing original video content and web articles for UCSB Athletics and local media. I work closely with our marketing team and alumni association to produce and edit commercials and print communication campaigns for the university. I created UCSB’s 30-minute television sports show called Gaucho Sports Primetime. The show airs weekly on local channels in Santa Barbara and on social media. This past year, I developed and designed a high-definition, multi-camera live streaming production for UCSB Athletics. My duties also include directing live telecasts for sporting events, organizing press conferences for local and national media, managing the department's social media accounts and directing the communications internship program for UCSB Athletics. I lead a group of 15 UCSB students.


- Produce, film and edit original video content for UCSB and local media
     - Produce, film and edit UCSB promotional commercials for local media
     - Produce and edit articles and photos for UCSBGauchos.com
     - Coordinate pregame and postgame press conferences with local media
     - Created UCSB’s television show Gaucho Sports Primetime 
     - Produce, edit and anchor Gaucho Sports Primetime
     - Produce live telecasts for UCSB Athletics 
     - Create and manage video production internship program 
     - Daily use of Final Cut Pro, Photoshop, Adobe Premiere 
     - Daily use of HD video cameras and DSLR cameras
     - Managed UCSB Athletics’ social media accounts

- Managed the Santa Barbara County bureau 
     - Produced, filmed and edited original video content for KSBY-TV
     - Presented breaking news and feature stories on live television 
     - Produced and edited web articles and photos 
     - Daily use of social media (Facebook, Twitter, Instagram, etc.)
     - Daily use of news editing software

Multimedia Journalist

- Produced, filmed, and edited original content for KOLR-TV
      - Presented breaking news and feature stories on live television
      - Produced weekend newscasts and web articles 
      - Daily use of social media (Facebook, Twitter, Instagram, etc.)
      - Daily use of news editing software

- Produced, filmed, and edited original content for KQDS-TV
     - Presented breaking news and feature stories on live television
     - Produced and presented live weather reports 
     - Daily use of social media (Facebook, Twitter, Instagram, etc.)
     - Daily use of news editing software

Find out detailed information about April Hansen, Associate Communications Director, Video Director in Goleta, CA

April Hansen: Associate Communications Director, Video Director in Goleta, CA

April Hansen

University of California Santa Barbara Intercollegiate Athletics

KSBY News

KOLR News

KQDS News

University of Minnesota Duluth